Holdings: Qualitative marketing research

Qualitative marketing research: understanding consumers behaviour

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Bibliographic Details
Main Author:	Maison, Dominika (Author)
Format:	Electronic eBook
Language:	English
Published:	London Routledge 2019
Subjects:	Marketing research Qualitative research Verbraucher Psychologie Verbraucherverhalten Marketingforschung Qualitative Methode
Online Access:	UER01 Volltext
Item Description:	Includes bibliographical references and index
Physical Description:	1 Online-Ressource
ISBN:	9780429467028
DOI:	10.4324/9780429467028

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MARC


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Record in the Search Index

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isbn	9780429467028
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spelling	Maison, Dominika Verfasser aut Qualitative marketing research understanding consumers behaviour Dominika Maison London Routledge 2019 1 Online-Ressource txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references and index Marketing research Qualitative research Verbraucher (DE-588)4062632-5 gnd rswk-swf Psychologie (DE-588)4047704-6 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf Marketingforschung (DE-588)4200055-5 gnd rswk-swf Qualitative Methode (DE-588)4137346-7 gnd rswk-swf Marketingforschung (DE-588)4200055-5 s Qualitative Methode (DE-588)4137346-7 s Verbraucherverhalten (DE-588)4062644-1 s Verbraucher (DE-588)4062632-5 s Psychologie (DE-588)4047704-6 s b DE-604 Erscheint auch als Druck-Ausgabe 978-1-138-60774-3 Erscheint auch als Druck-Ausgabe 978-1-138-60776-7 https://doi.org/10.4324/9780429467028 Verlag URL des Erstveröffentlichers Volltext
spellingShingle	Maison, Dominika Qualitative marketing research understanding consumers behaviour Marketing research Qualitative research Verbraucher (DE-588)4062632-5 gnd Psychologie (DE-588)4047704-6 gnd Verbraucherverhalten (DE-588)4062644-1 gnd Marketingforschung (DE-588)4200055-5 gnd Qualitative Methode (DE-588)4137346-7 gnd
subject_GND	(DE-588)4062632-5 (DE-588)4047704-6 (DE-588)4062644-1 (DE-588)4200055-5 (DE-588)4137346-7
title	Qualitative marketing research understanding consumers behaviour
title_auth	Qualitative marketing research understanding consumers behaviour
title_exact_search	Qualitative marketing research understanding consumers behaviour
title_full	Qualitative marketing research understanding consumers behaviour Dominika Maison
title_fullStr	Qualitative marketing research understanding consumers behaviour Dominika Maison
title_full_unstemmed	Qualitative marketing research understanding consumers behaviour Dominika Maison
title_short	Qualitative marketing research
title_sort	qualitative marketing research understanding consumers behaviour
title_sub	understanding consumers behaviour
topic	Marketing research Qualitative research Verbraucher (DE-588)4062632-5 gnd Psychologie (DE-588)4047704-6 gnd Verbraucherverhalten (DE-588)4062644-1 gnd Marketingforschung (DE-588)4200055-5 gnd Qualitative Methode (DE-588)4137346-7 gnd
topic_facet	Marketing research Qualitative research Verbraucher Psychologie Verbraucherverhalten Marketingforschung Qualitative Methode
url	https://doi.org/10.4324/9780429467028
work_keys_str_mv	AT maisondominika qualitativemarketingresearchunderstandingconsumersbehaviour

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