Cultural influences on global marketing:
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
[Erscheinungsort nicht ermittelbar]
Cognella Academic Publishing
2019
|
| Subjects: | |
| Physical Description: | XI, 248 Seiten Illustrationen, Diagramme, Karten |
| ISBN: | 9781516536320 |
Staff View
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV046136031 | ||
| 003 | DE-604 | ||
| 005 | 00000000000000.0 | ||
| 007 | t | ||
| 008 | 190902s2019 a||| |||| 00||| eng d | ||
| 020 | |a 9781516536320 |9 978-1-5165-3632-0 | ||
| 035 | |a (OCoLC)1119006715 | ||
| 035 | |a (DE-599)BVBBV046136031 | ||
| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-1050 | ||
| 084 | |a QP 680 |0 (DE-625)141923: |2 rvk | ||
| 100 | 1 | |a Polychroniou, Constantine G. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Cultural influences on global marketing |c Constantine G. Polychroniou, University of Cincinnati |
| 264 | 1 | |a [Erscheinungsort nicht ermittelbar] |b Cognella Academic Publishing |c 2019 | |
| 300 | |a XI, 248 Seiten |b Illustrationen, Diagramme, Karten | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 0 | 7 | |a Interkulturelles Management |0 (DE-588)4343519-1 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Internationales Marketing |0 (DE-588)4125431-4 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Internationales Marketing |0 (DE-588)4125431-4 |D s |
| 689 | 0 | 1 | |a Interkulturelles Management |0 (DE-588)4343519-1 |D s |
| 689 | 0 | |5 DE-604 | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-031516355 | ||
Record in the Search Index
| _version_ | 1804180463550464000 |
|---|---|
| any_adam_object | |
| author | Polychroniou, Constantine G. |
| author_facet | Polychroniou, Constantine G. |
| author_role | aut |
| author_sort | Polychroniou, Constantine G. |
| author_variant | c g p cg cgp |
| building | Verbundindex |
| bvnumber | BV046136031 |
| classification_rvk | QP 680 |
| ctrlnum | (OCoLC)1119006715 (DE-599)BVBBV046136031 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01186nam a2200325 c 4500</leader><controlfield tag="001">BV046136031</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">00000000000000.0</controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">190902s2019 a||| |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781516536320</subfield><subfield code="9">978-1-5165-3632-0</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)1119006715</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV046136031</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rda</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-1050</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 680</subfield><subfield code="0">(DE-625)141923:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Polychroniou, Constantine G.</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Cultural influences on global marketing</subfield><subfield code="c">Constantine G. Polychroniou, University of Cincinnati</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">[Erscheinungsort nicht ermittelbar]</subfield><subfield code="b">Cognella Academic Publishing</subfield><subfield code="c">2019</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XI, 248 Seiten</subfield><subfield code="b">Illustrationen, Diagramme, Karten</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Interkulturelles Management</subfield><subfield code="0">(DE-588)4343519-1</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Internationales Marketing</subfield><subfield code="0">(DE-588)4125431-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Internationales Marketing</subfield><subfield code="0">(DE-588)4125431-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Interkulturelles Management</subfield><subfield code="0">(DE-588)4343519-1</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-031516355</subfield></datafield></record></collection> |
| id | DE-604.BV046136031 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T08:36:10Z |
| institution | BVB |
| isbn | 9781516536320 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-031516355 |
| oclc_num | 1119006715 |
| open_access_boolean | |
| owner | DE-1050 |
| owner_facet | DE-1050 |
| physical | XI, 248 Seiten Illustrationen, Diagramme, Karten |
| publishDate | 2019 |
| publishDateSearch | 2019 |
| publishDateSort | 2019 |
| publisher | Cognella Academic Publishing |
| record_format | marc |
| spelling | Polychroniou, Constantine G. Verfasser aut Cultural influences on global marketing Constantine G. Polychroniou, University of Cincinnati [Erscheinungsort nicht ermittelbar] Cognella Academic Publishing 2019 XI, 248 Seiten Illustrationen, Diagramme, Karten txt rdacontent n rdamedia nc rdacarrier Interkulturelles Management (DE-588)4343519-1 gnd rswk-swf Internationales Marketing (DE-588)4125431-4 gnd rswk-swf Internationales Marketing (DE-588)4125431-4 s Interkulturelles Management (DE-588)4343519-1 s DE-604 |
| spellingShingle | Polychroniou, Constantine G. Cultural influences on global marketing Interkulturelles Management (DE-588)4343519-1 gnd Internationales Marketing (DE-588)4125431-4 gnd |
| subject_GND | (DE-588)4343519-1 (DE-588)4125431-4 |
| title | Cultural influences on global marketing |
| title_auth | Cultural influences on global marketing |
| title_exact_search | Cultural influences on global marketing |
| title_full | Cultural influences on global marketing Constantine G. Polychroniou, University of Cincinnati |
| title_fullStr | Cultural influences on global marketing Constantine G. Polychroniou, University of Cincinnati |
| title_full_unstemmed | Cultural influences on global marketing Constantine G. Polychroniou, University of Cincinnati |
| title_short | Cultural influences on global marketing |
| title_sort | cultural influences on global marketing |
| topic | Interkulturelles Management (DE-588)4343519-1 gnd Internationales Marketing (DE-588)4125431-4 gnd |
| topic_facet | Interkulturelles Management Internationales Marketing |
| work_keys_str_mv | AT polychroniouconstantineg culturalinfluencesonglobalmarketing |