Design for how people think: using brain science to build better products
User experience doesn't happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you uncover critical insights about how your customers think so you can create products or services with an exceptional experience. Corporat...
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Beijing, Boston, Farnham, Sebastopol, Tokyo
O'Reilly
2019
|
| Ausgabe: | First edition |
| Schlagworte: | |
| Zusammenfassung: | User experience doesn't happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you uncover critical insights about how your customers think so you can create products or services with an exceptional experience. Corporate leaders, marketers, product owners, and designers will learn how cognitive processes from different brain regions form what we perceive as a singular experience. Author John Whalen shows you how anyone on your team can conduct "contextual interviews" to unlock insights. You'll then learn how to apply that knowledge to design brilliant experiences for your customers |
| Beschreibung: | xx, 216 Seiten Illustrationen 23 cm |
| ISBN: | 9781491985458 1491985453 |
Internformat
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Datensatz im Suchindex
| _version_ | 1804180343289282560 |
|---|---|
| any_adam_object | |
| author | Whalen, John |
| author_facet | Whalen, John |
| author_role | aut |
| author_sort | Whalen, John |
| author_variant | j w jw |
| building | Verbundindex |
| bvnumber | BV046064053 |
| classification_rvk | LH 79540 QP 210 |
| ctrlnum | (OCoLC)1111856578 (DE-599)BVBBV046064053 |
| discipline | Kunstgeschichte Wirtschaftswissenschaften |
| edition | First edition |
| format | Book |
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| id | DE-604.BV046064053 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T08:34:15Z |
| institution | BVB |
| isbn | 9781491985458 1491985453 |
| language | English |
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| physical | xx, 216 Seiten Illustrationen 23 cm |
| publishDate | 2019 |
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| publisher | O'Reilly |
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| spelling | Whalen, John Verfasser aut Design for how people think using brain science to build better products John Walen, PhD First edition Beijing, Boston, Farnham, Sebastopol, Tokyo O'Reilly 2019 xx, 216 Seiten Illustrationen 23 cm txt rdacontent n rdamedia nc rdacarrier User experience doesn't happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you uncover critical insights about how your customers think so you can create products or services with an exceptional experience. Corporate leaders, marketers, product owners, and designers will learn how cognitive processes from different brain regions form what we perceive as a singular experience. Author John Whalen shows you how anyone on your team can conduct "contextual interviews" to unlock insights. You'll then learn how to apply that knowledge to design brilliant experiences for your customers Kognitive Psychologie (DE-588)4073586-2 gnd rswk-swf Design Thinking (DE-588)1052824455 gnd rswk-swf Benutzerrückmeldung (DE-588)4144481-4 gnd rswk-swf Benutzerfreundlichkeit (DE-588)4005541-3 gnd rswk-swf Produktentwicklung (DE-588)4139402-1 gnd rswk-swf Benutzerorientierung (DE-588)4391852-9 gnd rswk-swf Product design Creative thinking User-centered system design Customer relations User interfaces (Computer systems) Human-computer interaction Web sites / Design Design Thinking (DE-588)1052824455 s DE-604 Benutzerorientierung (DE-588)4391852-9 s Benutzerfreundlichkeit (DE-588)4005541-3 s Produktentwicklung (DE-588)4139402-1 s 1\p DE-604 Benutzerrückmeldung (DE-588)4144481-4 s Kognitive Psychologie (DE-588)4073586-2 s 2\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Whalen, John Design for how people think using brain science to build better products Kognitive Psychologie (DE-588)4073586-2 gnd Design Thinking (DE-588)1052824455 gnd Benutzerrückmeldung (DE-588)4144481-4 gnd Benutzerfreundlichkeit (DE-588)4005541-3 gnd Produktentwicklung (DE-588)4139402-1 gnd Benutzerorientierung (DE-588)4391852-9 gnd |
| subject_GND | (DE-588)4073586-2 (DE-588)1052824455 (DE-588)4144481-4 (DE-588)4005541-3 (DE-588)4139402-1 (DE-588)4391852-9 |
| title | Design for how people think using brain science to build better products |
| title_auth | Design for how people think using brain science to build better products |
| title_exact_search | Design for how people think using brain science to build better products |
| title_full | Design for how people think using brain science to build better products John Walen, PhD |
| title_fullStr | Design for how people think using brain science to build better products John Walen, PhD |
| title_full_unstemmed | Design for how people think using brain science to build better products John Walen, PhD |
| title_short | Design for how people think |
| title_sort | design for how people think using brain science to build better products |
| title_sub | using brain science to build better products |
| topic | Kognitive Psychologie (DE-588)4073586-2 gnd Design Thinking (DE-588)1052824455 gnd Benutzerrückmeldung (DE-588)4144481-4 gnd Benutzerfreundlichkeit (DE-588)4005541-3 gnd Produktentwicklung (DE-588)4139402-1 gnd Benutzerorientierung (DE-588)4391852-9 gnd |
| topic_facet | Kognitive Psychologie Design Thinking Benutzerrückmeldung Benutzerfreundlichkeit Produktentwicklung Benutzerorientierung |
| work_keys_str_mv | AT whalenjohn designforhowpeoplethinkusingbrainsciencetobuildbetterproducts |