African American entrepreneurs: successes and struggles of entrepreneurs of color in America

1. Introduction -- 2. Research overview and context -- 3. African American entrepreneur interviews -- 4. Analysis of the findings -- 5. Conclusion and discussion -- About the authors -- Index

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Bibliographic Details
Main Authors: Spain, Michelle Ingram (Author), Munoz, J. Mark (Author)
Format: Electronic eBook
Language:English
Published: New York, New York (222 East 46th Street, New York, NY 10017) Business Expert Press 2018
Edition:First edition
Series:Entrepreneurship and small business management collection
Subjects:
Online Access:DE-92
DE-863
DE-862
DE-706
Volltext
Summary:1. Introduction -- 2. Research overview and context -- 3. African American entrepreneur interviews -- 4. Analysis of the findings -- 5. Conclusion and discussion -- About the authors -- Index
African American entrepreneurs are key contributors to the American economy. Faced with numerous challenges, many African American entrepreneurs have learned to transcend tough obstacles, leverage resources, and strategically pursue opportunities to achieve business success. This book captures the stories and mindsets of contemporary African Americans in their quest for the American dream
Item Description:Includes bibliographical references and index
Physical Description:Online-Ressource (xiii, 136 pages)
ISBN:9781606493595
9781606493588