Mandatory textbook for marketing courses (Prof. Dr. Zich), University of Applied Sciences Deggendorf: Consumer behaviour / Blackwell, Miniard, Engel, Principles & practice of marketing / Blythe:
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Andover
South-Western Cengage Learning
[2009]
|
| Subjects: | |
| Physical Description: | 726 Seiten Illustrationen, Diagramme |
| ISBN: | 9781408018811 |
Staff View
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Record in the Search Index
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| bvnumber | BV045451895 |
| classification_rvk | QP 600 |
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| discipline | Wirtschaftswissenschaften |
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| id | DE-604.BV045451895 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T08:18:28Z |
| institution | BVB |
| isbn | 9781408018811 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-030837259 |
| oclc_num | 1085410013 |
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| owner | DE-1050 |
| owner_facet | DE-1050 |
| physical | 726 Seiten Illustrationen, Diagramme |
| publishDate | 2009 |
| publishDateSearch | 2009 |
| publishDateSort | 2009 |
| publisher | South-Western Cengage Learning |
| record_format | marc |
| spelling | Zich, Christian Verfasser (DE-588)1020259418 aut Mandatory textbook for marketing courses (Prof. Dr. Zich), University of Applied Sciences Deggendorf: Consumer behaviour / Blackwell, Miniard, Engel, Principles & practice of marketing / Blythe Prof. Dr. Zich Andover South-Western Cengage Learning [2009] 726 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier Marketing (DE-588)4037589-4 gnd rswk-swf (DE-588)4123623-3 Lehrbuch gnd-content Marketing (DE-588)4037589-4 s DE-604 Blackwell, Roger D. 1940- Sonstige (DE-588)142572543 oth Blythe, Jim Sonstige (DE-588)1018330186 oth Ergänzung zu Blackwell, Roger D. Tenth edition Consumer behavior 978-0-324-37832-0 Ergänzung zu Blythe, Jim Second edition Principles and practice of marketing 978-1-4080-1147-8 |
| spellingShingle | Zich, Christian Mandatory textbook for marketing courses (Prof. Dr. Zich), University of Applied Sciences Deggendorf: Consumer behaviour / Blackwell, Miniard, Engel, Principles & practice of marketing / Blythe Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4123623-3 |
| title | Mandatory textbook for marketing courses (Prof. Dr. Zich), University of Applied Sciences Deggendorf: Consumer behaviour / Blackwell, Miniard, Engel, Principles & practice of marketing / Blythe |
| title_auth | Mandatory textbook for marketing courses (Prof. Dr. Zich), University of Applied Sciences Deggendorf: Consumer behaviour / Blackwell, Miniard, Engel, Principles & practice of marketing / Blythe |
| title_exact_search | Mandatory textbook for marketing courses (Prof. Dr. Zich), University of Applied Sciences Deggendorf: Consumer behaviour / Blackwell, Miniard, Engel, Principles & practice of marketing / Blythe |
| title_full | Mandatory textbook for marketing courses (Prof. Dr. Zich), University of Applied Sciences Deggendorf: Consumer behaviour / Blackwell, Miniard, Engel, Principles & practice of marketing / Blythe Prof. Dr. Zich |
| title_fullStr | Mandatory textbook for marketing courses (Prof. Dr. Zich), University of Applied Sciences Deggendorf: Consumer behaviour / Blackwell, Miniard, Engel, Principles & practice of marketing / Blythe Prof. Dr. Zich |
| title_full_unstemmed | Mandatory textbook for marketing courses (Prof. Dr. Zich), University of Applied Sciences Deggendorf: Consumer behaviour / Blackwell, Miniard, Engel, Principles & practice of marketing / Blythe Prof. Dr. Zich |
| title_short | Mandatory textbook for marketing courses (Prof. Dr. Zich), University of Applied Sciences Deggendorf: Consumer behaviour / Blackwell, Miniard, Engel, Principles & practice of marketing / Blythe |
| title_sort | mandatory textbook for marketing courses prof dr zich university of applied sciences deggendorf consumer behaviour blackwell miniard engel principles practice of marketing blythe |
| topic | Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing Lehrbuch |
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