Marketing: the one-semester introduction
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
London ; New York
Routledge
2016
|
| Ausgabe: | First issued in hardback |
| Schlagworte: | |
| Beschreibung: | First published 2002 by Butterworth-Heinemann |
| Beschreibung: | v, 436 Seiten Illustrationen, Diagramme |
| ISBN: | 9781138150263 9780750643818 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV045450035 | ||
| 003 | DE-604 | ||
| 005 | 20190228 | ||
| 007 | t | ||
| 008 | 190207s2016 a||| |||| 00||| eng d | ||
| 020 | |a 9781138150263 |c hbk |9 978-1-138-15026-3 | ||
| 020 | |a 9780750643818 |c pbk |9 978-0-7506-4381-8 | ||
| 035 | |a (OCoLC)1089716456 | ||
| 035 | |a (DE-599)BVBBV045450035 | ||
| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-11 | ||
| 084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
| 100 | 1 | |a Lancaster, Geoff |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Marketing |b the one-semester introduction |c Geoff Lancaster and Paul Reynolds |
| 250 | |a First issued in hardback | ||
| 264 | 1 | |a London ; New York |b Routledge |c 2016 | |
| 300 | |a v, 436 Seiten |b Illustrationen, Diagramme | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a First published 2002 by Butterworth-Heinemann | ||
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 0 | |8 1\p |5 DE-604 | |
| 700 | 1 | |a Reynolds, Paul |e Verfasser |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-030835442 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Datensatz im Suchindex
| _version_ | 1804179347466092544 |
|---|---|
| any_adam_object | |
| author | Lancaster, Geoff Reynolds, Paul |
| author_facet | Lancaster, Geoff Reynolds, Paul |
| author_role | aut aut |
| author_sort | Lancaster, Geoff |
| author_variant | g l gl p r pr |
| building | Verbundindex |
| bvnumber | BV045450035 |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)1089716456 (DE-599)BVBBV045450035 |
| discipline | Wirtschaftswissenschaften |
| edition | First issued in hardback |
| format | Book |
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| id | DE-604.BV045450035 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T08:18:25Z |
| institution | BVB |
| isbn | 9781138150263 9780750643818 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-030835442 |
| oclc_num | 1089716456 |
| open_access_boolean | |
| owner | DE-11 |
| owner_facet | DE-11 |
| physical | v, 436 Seiten Illustrationen, Diagramme |
| publishDate | 2016 |
| publishDateSearch | 2016 |
| publishDateSort | 2016 |
| publisher | Routledge |
| record_format | marc |
| spelling | Lancaster, Geoff Verfasser aut Marketing the one-semester introduction Geoff Lancaster and Paul Reynolds First issued in hardback London ; New York Routledge 2016 v, 436 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier First published 2002 by Butterworth-Heinemann Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s 1\p DE-604 Reynolds, Paul Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Lancaster, Geoff Reynolds, Paul Marketing the one-semester introduction Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 |
| title | Marketing the one-semester introduction |
| title_auth | Marketing the one-semester introduction |
| title_exact_search | Marketing the one-semester introduction |
| title_full | Marketing the one-semester introduction Geoff Lancaster and Paul Reynolds |
| title_fullStr | Marketing the one-semester introduction Geoff Lancaster and Paul Reynolds |
| title_full_unstemmed | Marketing the one-semester introduction Geoff Lancaster and Paul Reynolds |
| title_short | Marketing |
| title_sort | marketing the one semester introduction |
| title_sub | the one-semester introduction |
| topic | Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing |
| work_keys_str_mv | AT lancastergeoff marketingtheonesemesterintroduction AT reynoldspaul marketingtheonesemesterintroduction |