Practical strategic management: how to apply strategic thinking in business
Saved in:
| Main Author: | |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
New Jersey
World Scientific Publishing
2015
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| Subjects: | |
| Online Access: | FLA01 |
| Physical Description: | 1 online resource (xiii, 139 pages) |
| ISBN: | 9789814641562 9814641561 |
Staff View
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| 245 | 1 | 0 | |a Practical strategic management |b how to apply strategic thinking in business |c Eiichi Kasahara, Rikkyo University, Japan |
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| 300 | |a 1 online resource (xiii, 139 pages) | ||
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| 505 | 8 | |a "Many theoretical as well as practical books on management theory analyze a range of subjects from strategic management to business strategy, competitive strategy, marketing management, strategic marketing, one-to-one marketing, consumer behaviorism, growth strategy, functional strategy, and technology management. In addition, there are also many how-to books on strategy formulation. But not many books on the topic are written with a step-by-step guide on making practical strategic management decisions. The author presents 15 steps that combine strategy and marketing aspects in business. The steps are presented systematically and holistically. Readers will be able to maintain the (3z (Bbig picture (3y (Bperspective, while being able to dive deep into each step. The guide is not written for (3z (Bideal situations (3y (Bin business. Much attention is given to being aware of market trends, business competition, and the limitations of resources, to be able to apply practical strategic thinking in business."-- | |
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| 650 | 7 | |a BUSINESS & ECONOMICS / Organizational Behavior |2 bisacsh | |
| 650 | 7 | |a Industrial management |2 fast | |
| 650 | 7 | |a Strategic planning |2 fast | |
| 650 | 4 | |a Strategic planning |a Industrial management | |
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| author | Kasahara, Eiichi 1958- |
| author_facet | Kasahara, Eiichi 1958- |
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| contents | "Many theoretical as well as practical books on management theory analyze a range of subjects from strategic management to business strategy, competitive strategy, marketing management, strategic marketing, one-to-one marketing, consumer behaviorism, growth strategy, functional strategy, and technology management. In addition, there are also many how-to books on strategy formulation. But not many books on the topic are written with a step-by-step guide on making practical strategic management decisions. The author presents 15 steps that combine strategy and marketing aspects in business. The steps are presented systematically and holistically. Readers will be able to maintain the (3z (Bbig picture (3y (Bperspective, while being able to dive deep into each step. The guide is not written for (3z (Bideal situations (3y (Bin business. Much attention is given to being aware of market trends, business competition, and the limitations of resources, to be able to apply practical strategic thinking in business."-- |
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| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.4/012 |
| dewey-search | 658.4/012 |
| dewey-sort | 3658.4 212 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV045358826 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T08:15:56Z |
| institution | BVB |
| isbn | 9789814641562 9814641561 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-030745418 |
| oclc_num | 919861823 |
| open_access_boolean | |
| physical | 1 online resource (xiii, 139 pages) |
| psigel | ZDB-4-EBU ZDB-4-EBU FLA_PDA_EBU |
| publishDate | 2015 |
| publishDateSearch | 2015 |
| publishDateSort | 2015 |
| publisher | World Scientific Publishing |
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| spelling | Kasahara, Eiichi 1958- Verfasser aut Practical strategic management how to apply strategic thinking in business Eiichi Kasahara, Rikkyo University, Japan New Jersey World Scientific Publishing 2015 1 online resource (xiii, 139 pages) txt rdacontent c rdamedia cr rdacarrier "Many theoretical as well as practical books on management theory analyze a range of subjects from strategic management to business strategy, competitive strategy, marketing management, strategic marketing, one-to-one marketing, consumer behaviorism, growth strategy, functional strategy, and technology management. In addition, there are also many how-to books on strategy formulation. But not many books on the topic are written with a step-by-step guide on making practical strategic management decisions. The author presents 15 steps that combine strategy and marketing aspects in business. The steps are presented systematically and holistically. Readers will be able to maintain the (3z (Bbig picture (3y (Bperspective, while being able to dive deep into each step. The guide is not written for (3z (Bideal situations (3y (Bin business. Much attention is given to being aware of market trends, business competition, and the limitations of resources, to be able to apply practical strategic thinking in business."-- BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Industrial management fast Strategic planning fast Strategic planning Industrial management Erscheint auch als Druck-Ausgabe Kasahara, Eiichi, 1958- Practical strategic management New Jersey : World Scientific Publishing, [2015] 9789814641555 |
| spellingShingle | Kasahara, Eiichi 1958- Practical strategic management how to apply strategic thinking in business "Many theoretical as well as practical books on management theory analyze a range of subjects from strategic management to business strategy, competitive strategy, marketing management, strategic marketing, one-to-one marketing, consumer behaviorism, growth strategy, functional strategy, and technology management. In addition, there are also many how-to books on strategy formulation. But not many books on the topic are written with a step-by-step guide on making practical strategic management decisions. The author presents 15 steps that combine strategy and marketing aspects in business. The steps are presented systematically and holistically. Readers will be able to maintain the (3z (Bbig picture (3y (Bperspective, while being able to dive deep into each step. The guide is not written for (3z (Bideal situations (3y (Bin business. Much attention is given to being aware of market trends, business competition, and the limitations of resources, to be able to apply practical strategic thinking in business."-- BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Industrial management fast Strategic planning fast Strategic planning Industrial management |
| title | Practical strategic management how to apply strategic thinking in business |
| title_auth | Practical strategic management how to apply strategic thinking in business |
| title_exact_search | Practical strategic management how to apply strategic thinking in business |
| title_full | Practical strategic management how to apply strategic thinking in business Eiichi Kasahara, Rikkyo University, Japan |
| title_fullStr | Practical strategic management how to apply strategic thinking in business Eiichi Kasahara, Rikkyo University, Japan |
| title_full_unstemmed | Practical strategic management how to apply strategic thinking in business Eiichi Kasahara, Rikkyo University, Japan |
| title_short | Practical strategic management |
| title_sort | practical strategic management how to apply strategic thinking in business |
| title_sub | how to apply strategic thinking in business |
| topic | BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Industrial management fast Strategic planning fast Strategic planning Industrial management |
| topic_facet | BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior Industrial management Strategic planning Strategic planning Industrial management |
| work_keys_str_mv | AT kasaharaeiichi practicalstrategicmanagementhowtoapplystrategicthinkinginbusiness |