Bischoff, A. L. (2015). Cause-related marketing: The influence of the fit among partners, brands and cause. Anchor Academic Publishing.
Chicago-Zitierstil (17. Ausg.)Bischoff, Anna Lena. Cause-related Marketing: The Influence of the Fit Among Partners, Brands and Cause. Hamburg: Anchor Academic Publishing, 2015.
MLA-Zitierstil (9. Ausg.)Bischoff, Anna Lena. Cause-related Marketing: The Influence of the Fit Among Partners, Brands and Cause. Anchor Academic Publishing, 2015.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.