APA (7th ed.) Citation

Zickermann, P. (2015). Co-branding: Fit factors between partner brands. Anchor Academic Publishing.

Chicago Style (17th ed.) Citation

Zickermann, Peter. Co-branding: Fit Factors Between Partner Brands. Hamburg: Anchor Academic Publishing, 2015.

MLA (9th ed.) Citation

Zickermann, Peter. Co-branding: Fit Factors Between Partner Brands. Anchor Academic Publishing, 2015.

Warning: These citations may not always be 100% accurate.