Marketing:
Saved in:
| Main Author: | |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
New York
American Management Association
2014
|
| Series: | Brian Tracy success library
|
| Subjects: | |
| Online Access: | FLA01 |
| Item Description: | Includes index Print version record |
| Physical Description: | 1 online resource (104 pages .) |
| ISBN: | 9780814434222 0814434223 |
Staff View
MARC
| LEADER | 00000nmm a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV045357456 | ||
| 003 | DE-604 | ||
| 005 | 00000000000000.0 | ||
| 007 | cr|uuu---uuuuu | ||
| 008 | 181212s2014 |||| o||u| ||||||eng d | ||
| 015 | |a GBB8C2330 |2 dnb | ||
| 020 | |a 9780814434222 |9 978-0-8144-3422-2 | ||
| 020 | |a 0814434223 |9 0-8144-3422-3 | ||
| 035 | |a (ZDB-4-EBU)ocn882529847 | ||
| 035 | |a (OCoLC)882529847 | ||
| 035 | |a (DE-599)BVBBV045357456 | ||
| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a eng | |
| 082 | 0 | |a 658.8 |2 23 | |
| 100 | 1 | |a Tracy, Brian |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Marketing |c Brian Tracy |
| 264 | 1 | |a New York |b American Management Association |c 2014 | |
| 300 | |a 1 online resource (104 pages .) | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 490 | 0 | |a Brian Tracy success library | |
| 500 | |a Includes index | ||
| 500 | |a Print version record | ||
| 505 | 8 | |a Twenty-one ideas you can use to improve your strategic marketing results immediately, including how to build your customer base, set yourself apart from the competition, answer the three crucial questions about any new product or service, leverage market research and focus groups to fuel better decisions, fulfill a basic emotional need for buyers, determing the correct price point for your offerings, become truly customer-focused, make the most of your distribution channels, master the concepts of specialization, differentiation, segmentation, and concentration, give customers a reason to switch from your competitors, and more. Packed with time-tested marketing strategies, this practical and portable book shows you how to overcome the competition, increase sales and profitability, and dominate your market niche | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Industrial Management |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Management |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Management Science |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Organizational Behavior |2 bisacsh | |
| 650 | 7 | |a Marketing |2 fast | |
| 650 | 4 | |a Marketing | |
| 776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe |a Tracy, Brian |t Marketing |d New York : American Management Association, 2014 |z 9780814434215 |
| 912 | |a ZDB-4-EBU | ||
| 999 | |a oai:aleph.bib-bvb.de:BVB01-030744048 | ||
| 966 | e | |u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=686833 |l FLA01 |p ZDB-4-EBU |q FLA_PDA_EBU |x Aggregator |3 Volltext | |
Record in the Search Index
| _version_ | 1804179187975585792 |
|---|---|
| any_adam_object | |
| author | Tracy, Brian |
| author_facet | Tracy, Brian |
| author_role | aut |
| author_sort | Tracy, Brian |
| author_variant | b t bt |
| building | Verbundindex |
| bvnumber | BV045357456 |
| collection | ZDB-4-EBU |
| contents | Twenty-one ideas you can use to improve your strategic marketing results immediately, including how to build your customer base, set yourself apart from the competition, answer the three crucial questions about any new product or service, leverage market research and focus groups to fuel better decisions, fulfill a basic emotional need for buyers, determing the correct price point for your offerings, become truly customer-focused, make the most of your distribution channels, master the concepts of specialization, differentiation, segmentation, and concentration, give customers a reason to switch from your competitors, and more. Packed with time-tested marketing strategies, this practical and portable book shows you how to overcome the competition, increase sales and profitability, and dominate your market niche |
| ctrlnum | (ZDB-4-EBU)ocn882529847 (OCoLC)882529847 (DE-599)BVBBV045357456 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>02424nmm a2200445zc 4500</leader><controlfield tag="001">BV045357456</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">00000000000000.0</controlfield><controlfield tag="007">cr|uuu---uuuuu</controlfield><controlfield tag="008">181212s2014 |||| o||u| ||||||eng d</controlfield><datafield tag="015" ind1=" " ind2=" "><subfield code="a">GBB8C2330</subfield><subfield code="2">dnb</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9780814434222</subfield><subfield code="9">978-0-8144-3422-2</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0814434223</subfield><subfield code="9">0-8144-3422-3</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(ZDB-4-EBU)ocn882529847</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)882529847</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV045357456</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rda</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8</subfield><subfield code="2">23</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Tracy, Brian</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Marketing</subfield><subfield code="c">Brian Tracy</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">New York</subfield><subfield code="b">American Management Association</subfield><subfield code="c">2014</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 online resource (104 pages .)</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="0" ind2=" "><subfield code="a">Brian Tracy success library</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Includes index</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Print version record</subfield></datafield><datafield tag="505" ind1="8" ind2=" "><subfield code="a">Twenty-one ideas you can use to improve your strategic marketing results immediately, including how to build your customer base, set yourself apart from the competition, answer the three crucial questions about any new product or service, leverage market research and focus groups to fuel better decisions, fulfill a basic emotional need for buyers, determing the correct price point for your offerings, become truly customer-focused, make the most of your distribution channels, master the concepts of specialization, differentiation, segmentation, and concentration, give customers a reason to switch from your competitors, and more. Packed with time-tested marketing strategies, this practical and portable book shows you how to overcome the competition, increase sales and profitability, and dominate your market niche</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Industrial Management</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Management</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Management Science</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Organizational Behavior</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Marketing</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Druck-Ausgabe</subfield><subfield code="a">Tracy, Brian</subfield><subfield code="t">Marketing</subfield><subfield code="d">New York : American Management Association, 2014</subfield><subfield code="z">9780814434215</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-4-EBU</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-030744048</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=686833</subfield><subfield code="l">FLA01</subfield><subfield code="p">ZDB-4-EBU</subfield><subfield code="q">FLA_PDA_EBU</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield></record></collection> |
| id | DE-604.BV045357456 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T08:15:53Z |
| institution | BVB |
| isbn | 9780814434222 0814434223 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-030744048 |
| oclc_num | 882529847 |
| open_access_boolean | |
| physical | 1 online resource (104 pages .) |
| psigel | ZDB-4-EBU ZDB-4-EBU FLA_PDA_EBU |
| publishDate | 2014 |
| publishDateSearch | 2014 |
| publishDateSort | 2014 |
| publisher | American Management Association |
| record_format | marc |
| series2 | Brian Tracy success library |
| spelling | Tracy, Brian Verfasser aut Marketing Brian Tracy New York American Management Association 2014 1 online resource (104 pages .) txt rdacontent c rdamedia cr rdacarrier Brian Tracy success library Includes index Print version record Twenty-one ideas you can use to improve your strategic marketing results immediately, including how to build your customer base, set yourself apart from the competition, answer the three crucial questions about any new product or service, leverage market research and focus groups to fuel better decisions, fulfill a basic emotional need for buyers, determing the correct price point for your offerings, become truly customer-focused, make the most of your distribution channels, master the concepts of specialization, differentiation, segmentation, and concentration, give customers a reason to switch from your competitors, and more. Packed with time-tested marketing strategies, this practical and portable book shows you how to overcome the competition, increase sales and profitability, and dominate your market niche BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Marketing fast Marketing Erscheint auch als Druck-Ausgabe Tracy, Brian Marketing New York : American Management Association, 2014 9780814434215 |
| spellingShingle | Tracy, Brian Marketing Twenty-one ideas you can use to improve your strategic marketing results immediately, including how to build your customer base, set yourself apart from the competition, answer the three crucial questions about any new product or service, leverage market research and focus groups to fuel better decisions, fulfill a basic emotional need for buyers, determing the correct price point for your offerings, become truly customer-focused, make the most of your distribution channels, master the concepts of specialization, differentiation, segmentation, and concentration, give customers a reason to switch from your competitors, and more. Packed with time-tested marketing strategies, this practical and portable book shows you how to overcome the competition, increase sales and profitability, and dominate your market niche BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Marketing fast Marketing |
| title | Marketing |
| title_auth | Marketing |
| title_exact_search | Marketing |
| title_full | Marketing Brian Tracy |
| title_fullStr | Marketing Brian Tracy |
| title_full_unstemmed | Marketing Brian Tracy |
| title_short | Marketing |
| title_sort | marketing |
| topic | BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Marketing fast Marketing |
| topic_facet | BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior Marketing |
| work_keys_str_mv | AT tracybrian marketing |