Strategies in marketing:
Gespeichert in:
| Körperschaft: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Ipswich, Massachusetts
Salem Press
[2014]
|
| Schriftenreihe: | Business reference guide (Salem Press)
|
| Schlagworte: | |
| Online-Zugang: | FLA01 |
| Beschreibung: | Online resource; title from digital title page (viewed on September 04, 2018) |
| Beschreibung: | 1 online resource (v, 64 pages) illustrations |
| ISBN: | 9781429835916 1429835915 |
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| 505 | 8 | |a The series is designed to provide a solid foundation for the research of various business topics. This volume offers an introduction to a number of marketing policies and strategies as well as their applications in a variety of marketing channels. It begins by describing promotional policies and strategic marketing approaches before discussing a number of applications, including Internet marketing and personal selling | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Industrial Management |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Management |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Management Science |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Organizational Behavior |2 bisacsh | |
| 650 | 7 | |a Marketing |2 fast | |
| 650 | 7 | |a Marketing / Management |2 fast | |
| 650 | 4 | |a Marketing |z United States |a Marketing |z United States |x Management | |
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Datensatz im Suchindex
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| author_facet | Editors of Salem Press |
| author_sort | Editors of Salem Press |
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| contents | The series is designed to provide a solid foundation for the research of various business topics. This volume offers an introduction to a number of marketing policies and strategies as well as their applications in a variety of marketing channels. It begins by describing promotional policies and strategic marketing approaches before discussing a number of applications, including Internet marketing and personal selling |
| ctrlnum | (ZDB-4-EBU)ocn882253594 (OCoLC)882253594 (DE-599)BVBBV045357447 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV045357447 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T08:15:53Z |
| institution | BVB |
| isbn | 9781429835916 1429835915 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-030744039 |
| oclc_num | 882253594 |
| open_access_boolean | |
| physical | 1 online resource (v, 64 pages) illustrations |
| psigel | ZDB-4-EBU ZDB-4-EBU FLA_PDA_EBU |
| publishDate | 2014 |
| publishDateSearch | 2014 |
| publishDateSort | 2014 |
| publisher | Salem Press |
| record_format | marc |
| series2 | Business reference guide (Salem Press) |
| spelling | Editors of Salem Press Verfasser aut Strategies in marketing the editors of Salem Press Ipswich, Massachusetts Salem Press [2014] 1 online resource (v, 64 pages) illustrations txt rdacontent c rdamedia cr rdacarrier Business reference guide (Salem Press) Online resource; title from digital title page (viewed on September 04, 2018) The series is designed to provide a solid foundation for the research of various business topics. This volume offers an introduction to a number of marketing policies and strategies as well as their applications in a variety of marketing channels. It begins by describing promotional policies and strategic marketing approaches before discussing a number of applications, including Internet marketing and personal selling BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Marketing fast Marketing / Management fast Marketing United States Marketing United States Management Erscheint auch als Druck-Ausgabe Editors of Salem Press Strategies in marketing Ipswich, Massachusetts : Salem Press, 2014 v, 64 pages Business Reference Guide 9780824214302 |
| spellingShingle | Strategies in marketing The series is designed to provide a solid foundation for the research of various business topics. This volume offers an introduction to a number of marketing policies and strategies as well as their applications in a variety of marketing channels. It begins by describing promotional policies and strategic marketing approaches before discussing a number of applications, including Internet marketing and personal selling BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Marketing fast Marketing / Management fast Marketing United States Marketing United States Management |
| title | Strategies in marketing |
| title_auth | Strategies in marketing |
| title_exact_search | Strategies in marketing |
| title_full | Strategies in marketing the editors of Salem Press |
| title_fullStr | Strategies in marketing the editors of Salem Press |
| title_full_unstemmed | Strategies in marketing the editors of Salem Press |
| title_short | Strategies in marketing |
| title_sort | strategies in marketing |
| topic | BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Marketing fast Marketing / Management fast Marketing United States Marketing United States Management |
| topic_facet | BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior Marketing Marketing / Management Marketing United States Marketing United States Management |
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