Building strong brands: how the best brand managers build brand equity
Saved in:
| Format: | Electronic eBook |
|---|---|
| Language: | English |
| Published: |
[Hamilton, N.Z.]
Summaries.Com
c2010
|
| Subjects: | |
| Online Access: | FLA01 |
| Item Description: | Archived by the National Library of New Zealand. - Title from PDF cover (viewed on Oct. 15, 2010). - Summary of: Building strong brands : how the best brand managers build brand equity / David Aaker. - Hypertext links contained in the archived instances of this title are non-functional Print version record |
| Physical Description: | 1 online resource (1 electronic document (8 p.)) ill., PDF file |
| ISBN: | 9782806238559 2806238552 |
Staff View
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| id | DE-604.BV045356081 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T08:15:51Z |
| institution | BVB |
| isbn | 9782806238559 2806238552 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-030742673 |
| oclc_num | 670422009 |
| open_access_boolean | |
| physical | 1 online resource (1 electronic document (8 p.)) ill., PDF file |
| psigel | ZDB-4-EBU ZDB-4-EBU FLA_PDA_EBU |
| publishDate | 2010 |
| publishDateSearch | 2010 |
| publishDateSort | 2010 |
| publisher | Summaries.Com |
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| spelling | Building strong brands how the best brand managers build brand equity [summary provided by Summaries.Com ; originally written by] David Aaker [Hamilton, N.Z.] Summaries.Com c2010 1 online resource (1 electronic document (8 p.)) ill., PDF file txt rdacontent c rdamedia cr rdacarrier Archived by the National Library of New Zealand. - Title from PDF cover (viewed on Oct. 15, 2010). - Summary of: Building strong brands : how the best brand managers build brand equity / David Aaker. - Hypertext links contained in the archived instances of this title are non-functional Print version record BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Brand name products / Management fast Brand name products / Valuation / Management fast Intangible property / Valuation / Management fast Brand name products Management Brand name products Valuation Management Intangible property Valuation Management Aaker, David A. 1938- Sonstige oth Summaries.Com (Firm) Sonstige oth |
| spellingShingle | Building strong brands how the best brand managers build brand equity BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Brand name products / Management fast Brand name products / Valuation / Management fast Intangible property / Valuation / Management fast Brand name products Management Brand name products Valuation Management Intangible property Valuation Management |
| title | Building strong brands how the best brand managers build brand equity |
| title_auth | Building strong brands how the best brand managers build brand equity |
| title_exact_search | Building strong brands how the best brand managers build brand equity |
| title_full | Building strong brands how the best brand managers build brand equity [summary provided by Summaries.Com ; originally written by] David Aaker |
| title_fullStr | Building strong brands how the best brand managers build brand equity [summary provided by Summaries.Com ; originally written by] David Aaker |
| title_full_unstemmed | Building strong brands how the best brand managers build brand equity [summary provided by Summaries.Com ; originally written by] David Aaker |
| title_short | Building strong brands |
| title_sort | building strong brands how the best brand managers build brand equity |
| title_sub | how the best brand managers build brand equity |
| topic | BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Brand name products / Management fast Brand name products / Valuation / Management fast Intangible property / Valuation / Management fast Brand name products Management Brand name products Valuation Management Intangible property Valuation Management |
| topic_facet | BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior Brand name products / Management Brand name products / Valuation / Management Intangible property / Valuation / Management Brand name products Management Brand name products Valuation Management Intangible property Valuation Management |
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