The last mile: creating social and economic value from behavioral insights
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Weitere Verfasser: | |
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Toronto
University of Toronto Press
[2015]
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| Schlagworte: | |
| Online-Zugang: | TUM01 TUM01 |
| Beschreibung: | 1 Online-Ressource Illustrationen, Diagramme |
| ISBN: | 9781442616639 |
Internformat
MARC
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| 245 | 1 | 0 | |a The last mile |b creating social and economic value from behavioral insights |c Dilip Soman; with illustrations by Yue Zhuo |
| 264 | 1 | |a Toronto |b University of Toronto Press |c [2015] | |
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| 653 | 0 | |a Choice (Psychology) / Economic aspects | |
| 653 | 0 | |a Decision making / Psychological aspects | |
| 653 | 0 | |a Verhaltensökonomik | |
| 653 | 0 | |a Entscheidung | |
| 653 | 0 | |a Konsumentenverhalten | |
| 653 | 0 | |a Marketing | |
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Datensatz im Suchindex
| _version_ | 1804179092246888448 |
|---|---|
| any_adam_object | |
| author | Soman, Dilip |
| author2 | Zhuo, Yue |
| author2_role | ill |
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| author_GND | (DE-588)171875648 (DE-588)1082206881 |
| author_facet | Soman, Dilip Zhuo, Yue |
| author_role | aut |
| author_sort | Soman, Dilip |
| author_variant | d s ds |
| building | Verbundindex |
| bvnumber | BV045304073 |
| callnumber-first | H - Social Science |
| callnumber-label | HB74 |
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| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 330 - Economics |
| dewey-raw | 330.019 |
| dewey-search | 330.019 |
| dewey-sort | 3330.019 |
| dewey-tens | 330 - Economics |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV045304073 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T08:14:22Z |
| institution | BVB |
| isbn | 9781442616639 |
| language | English |
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| publishDate | 2015 |
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| publisher | University of Toronto Press |
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| spelling | Soman, Dilip Verfasser (DE-588)171875648 aut The last mile creating social and economic value from behavioral insights Dilip Soman; with illustrations by Yue Zhuo Toronto University of Toronto Press [2015] 1 Online-Ressource Illustrationen, Diagramme txt rdacontent c rdamedia cr rdacarrier Economics / Psychological aspects Economics / Sociological aspects Human behavior / Economic aspects Human behavior / Social aspects Choice (Psychology) / Economic aspects Decision making / Psychological aspects Verhaltensökonomik Entscheidung Konsumentenverhalten Marketing Zhuo, Yue (DE-588)1082206881 ill Erscheint auch als Druck-Ausgabe 978-1-4426-5043-5 |
| spellingShingle | Soman, Dilip The last mile creating social and economic value from behavioral insights |
| title | The last mile creating social and economic value from behavioral insights |
| title_auth | The last mile creating social and economic value from behavioral insights |
| title_exact_search | The last mile creating social and economic value from behavioral insights |
| title_full | The last mile creating social and economic value from behavioral insights Dilip Soman; with illustrations by Yue Zhuo |
| title_fullStr | The last mile creating social and economic value from behavioral insights Dilip Soman; with illustrations by Yue Zhuo |
| title_full_unstemmed | The last mile creating social and economic value from behavioral insights Dilip Soman; with illustrations by Yue Zhuo |
| title_short | The last mile |
| title_sort | the last mile creating social and economic value from behavioral insights |
| title_sub | creating social and economic value from behavioral insights |
| work_keys_str_mv | AT somandilip thelastmilecreatingsocialandeconomicvaluefrombehavioralinsights AT zhuoyue thelastmilecreatingsocialandeconomicvaluefrombehavioralinsights |