Measuring media use and exposure: recent developments and challenges
Gespeichert in:
| Weitere Verfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Köln
Herbert von Halem Verlag
[2019]
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| Schriftenreihe: | Methoden und Forschungslogik der Kommunikationswissenschaft
14 |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis Klappentext |
| Beschreibung: | 357 Seiten Illustrationen, Diagramme |
| ISBN: | 9783869622873 3869622873 |
Internformat
MARC
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Datensatz im Suchindex
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|---|---|
| adam_text | Content 9 CHRISTINA PETER / TERESA К. NAAB / RINALDO KÜHNE Measuring Media Use and Exposure: Recent Developments and Challenges BENJAMIN KRÄMER/FELIX FREY 15 Measuring Strategies of Media Use: Methodological Approaches and the Techno-phenomenological Gap ANNA SCHNAUBER-STOCKMANN / TERESA K. NAAB 38 Validating the Response-Frequency Measure of Media Habit VERONIKA KARNOWSKI / TERESA K. NAAB / DANIELA SCHLÜTZ 59 On the Challenges of Measuring Mobile Social Media Use: Explaining Differences Between Data from Surveys and Mobile Experience Sampling ANNE-LINDA CAMERINI / PETER J. SCHULZ 90 Two Perspectives Are Better than One: Applying the Actor-Partner Interdependence Model to Self-Report Media Studies with Children and Their Parents STEFFEN LEPA Combining Inverse Propensity Score Weighting with Media Repertoire Clustering as a Way to Increase Validity and Representativeness of Longitudinal Cross-media Use Studies II4
STEFAN GEISS 139 How Content-User Data Linking Decisions Affect Media Effects Estimates: A Model Comparison Approach MARKO BACHL / MICHAEL SCHARKOW 175 Some Suggestions on Dealing with Measurement Error in Linkage Analyses ARNE FREYA ZILLICH / SABRINA HEIKE KESSLER I96 Measuring Selective Exposure to Online Information. Combining Eye-tracking and Content Analysis of Users’ Actual Search Behavior FRANZISKA MARQUART / JÖRG MATTHES 221 Measuring Selective Reading Behavior An Eye-Tracking Approach FREYA SUKALLA 244 The Use of a Lexical Decision Task to Measure Counterarguing: An Illustrative Example of a New Approach to Post-Exposure Measurement of Media Processing STEFANIE FUCHSLOCH / GERRET VON NORDHEIM / KARIN BOCZEK 2бб Unlocking Digitized Public Spheres: Research Opportunities and Legal Challenges in the Use of Text Mining for Content Analysis DAMIAN TRILLING 297 Conceptualizing and Measuring News Exposure as Network of Users and News Items CHRISTIANSTRIPPEL Зів Log File Analysis as a Method for Automated Measurement of Internet Usage Authors 352
COMMUNICATION STUDIES The precise measurement of media use and exposure to media content posits currently one of the main methodological chal lenges in communication research. Against this background, new communication technologies have been gaining particular importance because they change existing patterns of media use and create new types of media use. At the same time, these technologies do not only present a challenge for communication research, but they also provide new opportunities for the assess ment of media use. The volume regards current developments and trends in the measurement of media use and exposure. It includes contribu tions on the refinement and advancement of classical measure ment approaches, new methods for the assessment of media use and exposure, such as the use of online behavioral data as indicators of media exposure, and the combination of measure ment approaches to increase accuracy and validity.
|
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| author_facet | Peter, Christina 1958- Naab, Teresa K. 1981- Kühne, Rinaldo |
| building | Verbundindex |
| bvnumber | BV045267153 |
| classification_rvk | AP 17040 AP 17000 AP 13550 |
| ctrlnum | (OCoLC)1121483575 (DE-599)DNB1131181042 |
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| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 300 - Social sciences |
| dewey-raw | 300 |
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| discipline | Allgemeines Soziologie |
| format | Book |
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| spelling | Measuring media use and exposure recent developments and challenges Christina Peter, Teresa N. Naab, Rinaldo Kühne (Eds.) Köln Herbert von Halem Verlag [2019] 357 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier Methoden und Forschungslogik der Kommunikationswissenschaft 14 Methodologie (DE-588)4139716-2 gnd rswk-swf Medienwirkungsforschung (DE-588)4123732-8 gnd rswk-swf Medienkonsum (DE-588)4120719-1 gnd rswk-swf Social Media (DE-588)4639271-3 gnd rswk-swf Nachweis (DE-588)4115334-0 gnd rswk-swf Massenmedien (DE-588)4037877-9 gnd rswk-swf Fachhochschul-/Hochschulausbildung Junge Erwachsene App Kommunikationstechnologie Medienangebot Mediengattung Mediengenre Medieninhalte Mediennutzung Smartphone Tablet (DE-588)4143413-4 Aufsatzsammlung gnd-content Medienkonsum (DE-588)4120719-1 s Nachweis (DE-588)4115334-0 s Massenmedien (DE-588)4037877-9 s DE-604 Social Media (DE-588)4639271-3 s Medienwirkungsforschung (DE-588)4123732-8 s Methodologie (DE-588)4139716-2 s Peter, Christina 1958- (DE-588)122177517 edt Naab, Teresa K. 1981- (DE-588)1036648451 edt Kühne, Rinaldo (DE-588)1151162116 edt Herbert von Halem Verlag (DE-588)1065422946 pbl Erscheint auch als Online-Ausgabe, PDF 978-3-86962-288-0 Methoden und Forschungslogik der Kommunikationswissenschaft 14 (DE-604)BV035142459 14 Digitalisierung UB Augsburg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=030654982&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis Digitalisierung UB Augsburg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=030654982&sequence=000003&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA Klappentext |
| spellingShingle | Measuring media use and exposure recent developments and challenges Methoden und Forschungslogik der Kommunikationswissenschaft Methodologie (DE-588)4139716-2 gnd Medienwirkungsforschung (DE-588)4123732-8 gnd Medienkonsum (DE-588)4120719-1 gnd Social Media (DE-588)4639271-3 gnd Nachweis (DE-588)4115334-0 gnd Massenmedien (DE-588)4037877-9 gnd |
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| title | Measuring media use and exposure recent developments and challenges |
| title_auth | Measuring media use and exposure recent developments and challenges |
| title_exact_search | Measuring media use and exposure recent developments and challenges |
| title_full | Measuring media use and exposure recent developments and challenges Christina Peter, Teresa N. Naab, Rinaldo Kühne (Eds.) |
| title_fullStr | Measuring media use and exposure recent developments and challenges Christina Peter, Teresa N. Naab, Rinaldo Kühne (Eds.) |
| title_full_unstemmed | Measuring media use and exposure recent developments and challenges Christina Peter, Teresa N. Naab, Rinaldo Kühne (Eds.) |
| title_short | Measuring media use and exposure |
| title_sort | measuring media use and exposure recent developments and challenges |
| title_sub | recent developments and challenges |
| topic | Methodologie (DE-588)4139716-2 gnd Medienwirkungsforschung (DE-588)4123732-8 gnd Medienkonsum (DE-588)4120719-1 gnd Social Media (DE-588)4639271-3 gnd Nachweis (DE-588)4115334-0 gnd Massenmedien (DE-588)4037877-9 gnd |
| topic_facet | Methodologie Medienwirkungsforschung Medienkonsum Social Media Nachweis Massenmedien Aufsatzsammlung |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=030654982&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=030654982&sequence=000003&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA |
| volume_link | (DE-604)BV035142459 |
| work_keys_str_mv | AT peterchristina measuringmediauseandexposurerecentdevelopmentsandchallenges AT naabteresak measuringmediauseandexposurerecentdevelopmentsandchallenges AT kuhnerinaldo measuringmediauseandexposurerecentdevelopmentsandchallenges AT herbertvonhalemverlag measuringmediauseandexposurerecentdevelopmentsandchallenges |