The age of the platform: how Amazon, Apple, Facebook, and Google have redefined business

I. The rise of the platform age -- The Internet: where are we now? -- Platforms: definitions, history, and economics -- II. The gang of four: the leaders of the platform age -- A mere bookstore no more -- Beyond the computer -- The king of social -- From search to ubiquity -- III. Synthesis: underst...

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Bibliographic Details
Main Author: Simon, Phil (Author)
Format: Book
Language:English
Published: Las Vegas Motion Publishing [2013]
Edition:Revised edition
Subjects:
Summary:I. The rise of the platform age -- The Internet: where are we now? -- Platforms: definitions, history, and economics -- II. The gang of four: the leaders of the platform age -- A mere bookstore no more -- Beyond the computer -- The king of social -- From search to ubiquity -- III. Synthesis: understanding the power of the platform -- The DNA: platform components and characteristics -- Gimme the prize! The benefits of platforms -- Slings and arrows: the perils of platforms -- The How: tips for building a platform -- IV: Looking forward -- The candidates: today's emerging platforms -- Coda: a glimpse of what's beyond
Physical Description:xxx, 282 Seiten Illustrationen 22 cm
ISBN:9780982930250

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