Real Estate in Corporate Strategy:

Introduces business managers and real estate managers to the changing role of real estate in corporate business. The aim is point up the importance of real estate, not in isolation but as an integral part of corporate strategy. The book shows how new technologies are affecting the ways that business...

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Bibliographic Details
Main Author: Weatherhead, Marion (Author)
Format: Electronic eBook
Language:English
Published: London Macmillan Education UK 1997
Series:Building and Surveying Series
Subjects:
Online Access:BTU01
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Summary:Introduces business managers and real estate managers to the changing role of real estate in corporate business. The aim is point up the importance of real estate, not in isolation but as an integral part of corporate strategy. The book shows how new technologies are affecting the ways that businesses look upon their real estate needs and make provision for them. Specific features, such as tenures and the problems of obsolescence are addressed. Practical help is provided to assist managers in developing, presenting and implementing corporate strategy incorporating real estate. There are seven case studies that illustrate contemporary practice
Physical Description:1 Online-Ressource (XVIII, 336 p)
ISBN:9781349140244
DOI:10.1007/978-1-349-14024-4