Schweitzer, F. M., & Tidd, J. (2018). Innovation heroes: Understanding customers as a valuable innovation resource. World Scientific.
Chicago Style (17th ed.) CitationSchweitzer, Fiona Maria, and Joe Tidd. Innovation Heroes: Understanding Customers as a Valuable Innovation Resource. New Jersey ; London ; Singapore ; Beijing ; Shanghai ; Hong Kong ; Taipei ; Chennai ; Tokyo: World Scientific, 2018.
MLA (9th ed.) CitationSchweitzer, Fiona Maria, and Joe Tidd. Innovation Heroes: Understanding Customers as a Valuable Innovation Resource. World Scientific, 2018.
Warning: These citations may not always be 100% accurate.