Advertising & promotion:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Los Angeles
SAGE
2018
|
| Ausgabe: | 4th dition |
| Schlagworte: | |
| Beschreibung: | Literaturverzeichnis Seite 343-362 Previous edition: 2015 |
| Beschreibung: | XIV, 370 Seiten Illustrationen, Diagramme |
| ISBN: | 9781473997981 9781473997998 |
Internformat
MARC
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| 020 | |a 9781473997998 |9 978-1-47399-799-8 | ||
| 035 | |a (OCoLC)1018489324 | ||
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| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a eng | |
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| 084 | |a QP 630 |0 (DE-625)141916: |2 rvk | ||
| 100 | 1 | |a Hackley, Chris |e Verfasser |0 (DE-588)141768525 |4 aut | |
| 245 | 1 | 0 | |a Advertising & promotion |c Chris Hackley and Rungpaka Amy Hackley |
| 250 | |a 4th dition | ||
| 264 | 1 | |a Los Angeles |b SAGE |c 2018 | |
| 300 | |a XIV, 370 Seiten |b Illustrationen, Diagramme | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Literaturverzeichnis Seite 343-362 | ||
| 500 | |a Previous edition: 2015 | ||
| 650 | 0 | 7 | |a Werbung |0 (DE-588)4065541-6 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 0 | |5 DE-604 | |
| 689 | 1 | 0 | |a Werbung |0 (DE-588)4065541-6 |D s |
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| 700 | 1 | |a Hackley, Rungpaka Amy |e Verfasser |0 (DE-588)134257901 |4 aut | |
| 787 | 0 | 8 | |i Überarbeitet als |b 5th edition |d 2021 |z 978-1-5297-1850-8 |z 978-1-5297-1851-5 |w (DE-604)BV047285013 |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-030528389 | ||
Datensatz im Suchindex
| _version_ | 1804178803828719616 |
|---|---|
| any_adam_object | |
| author | Hackley, Chris Hackley, Rungpaka Amy |
| author_GND | (DE-588)141768525 (DE-588)134257901 |
| author_facet | Hackley, Chris Hackley, Rungpaka Amy |
| author_role | aut aut |
| author_sort | Hackley, Chris |
| author_variant | c h ch r a h ra rah |
| building | Verbundindex |
| bvnumber | BV045138532 |
| classification_rvk | QP 630 |
| ctrlnum | (OCoLC)1018489324 (DE-599)HEB419432140 |
| discipline | Wirtschaftswissenschaften |
| edition | 4th dition |
| format | Book |
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| id | DE-604.BV045138532 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T08:09:47Z |
| institution | BVB |
| isbn | 9781473997981 9781473997998 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-030528389 |
| oclc_num | 1018489324 |
| open_access_boolean | |
| owner | DE-1050 DE-521 |
| owner_facet | DE-1050 DE-521 |
| physical | XIV, 370 Seiten Illustrationen, Diagramme |
| publishDate | 2018 |
| publishDateSearch | 2018 |
| publishDateSort | 2018 |
| publisher | SAGE |
| record_format | marc |
| spelling | Hackley, Chris Verfasser (DE-588)141768525 aut Advertising & promotion Chris Hackley and Rungpaka Amy Hackley 4th dition Los Angeles SAGE 2018 XIV, 370 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier Literaturverzeichnis Seite 343-362 Previous edition: 2015 Werbung (DE-588)4065541-6 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s DE-604 Werbung (DE-588)4065541-6 s Hackley, Rungpaka Amy Verfasser (DE-588)134257901 aut Überarbeitet als 5th edition 2021 978-1-5297-1850-8 978-1-5297-1851-5 (DE-604)BV047285013 |
| spellingShingle | Hackley, Chris Hackley, Rungpaka Amy Advertising & promotion Werbung (DE-588)4065541-6 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4065541-6 (DE-588)4037589-4 |
| title | Advertising & promotion |
| title_auth | Advertising & promotion |
| title_exact_search | Advertising & promotion |
| title_full | Advertising & promotion Chris Hackley and Rungpaka Amy Hackley |
| title_fullStr | Advertising & promotion Chris Hackley and Rungpaka Amy Hackley |
| title_full_unstemmed | Advertising & promotion Chris Hackley and Rungpaka Amy Hackley |
| title_short | Advertising & promotion |
| title_sort | advertising promotion |
| topic | Werbung (DE-588)4065541-6 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Werbung Marketing |
| work_keys_str_mv | AT hackleychris advertisingpromotion AT hackleyrungpakaamy advertisingpromotion |