Usability testing for survey research:

This book is a guide to the tools necessary to evaluate, test, and modify surveys in an iterative method during the survey pretesting process. It includes examples that apply usability to any type of survey during any stage of development, along with tactics on how to tailor usability testing to mee...

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Bibliographic Details
Main Authors: Geisen, Emily (Author), Bergstrom, Jennifer Romano (Author)
Format: Electronic eBook
Language:English
Published: Cambridge, MA Morgan Kaufmann [2017]
Subjects:
Online Access:FLA01
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Summary:This book is a guide to the tools necessary to evaluate, test, and modify surveys in an iterative method during the survey pretesting process. It includes examples that apply usability to any type of survey during any stage of development, along with tactics on how to tailor usability testing to meet budget and scheduling constraints
Item Description:Includes bibliographical references and index
Physical Description:1 online resource (xix, 230 pages) illustrations
ISBN:9780128036815
0128036818

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