Holdings: Teaching Case Studies - Marketing and Branding

Teaching Case Studies - Marketing and Branding:

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Bibliographic Details
Main Authors:	Büchler, Jan-Philipp (Author), Decker, Jennifer (Author)
Format:	Electronic eBook
Language:	English
Published:	Berlin Logos Verlag [2017]
Series:	Applied research on strategic international management Band 2
Subjects:	Strategisches Management Marketing Markenpolitik Fallstudiensammlung
Online Access:	HWR01
Physical Description:	1 Online-Ressource Illustrationen, Diagramme
ISBN:	9783832592110

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MARC


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Record in the Search Index

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indexdate	2024-07-10T08:08:10Z
institution	BVB
isbn	9783832592110
language	English
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publisher	Logos Verlag
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series2	Applied research on strategic international management
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subject_GND	(DE-588)4124261-0 (DE-588)4037589-4 (DE-588)4144679-3 (DE-588)4522595-3
title	Teaching Case Studies - Marketing and Branding
title_auth	Teaching Case Studies - Marketing and Branding
title_exact_search	Teaching Case Studies - Marketing and Branding
title_full	Teaching Case Studies - Marketing and Branding Jan-Philipp Büchler, Jennifer Decker
title_fullStr	Teaching Case Studies - Marketing and Branding Jan-Philipp Büchler, Jennifer Decker
title_full_unstemmed	Teaching Case Studies - Marketing and Branding Jan-Philipp Büchler, Jennifer Decker
title_short	Teaching Case Studies - Marketing and Branding
title_sort	teaching case studies marketing and branding
topic	Strategisches Management (DE-588)4124261-0 gnd Marketing (DE-588)4037589-4 gnd Markenpolitik (DE-588)4144679-3 gnd
topic_facet	Strategisches Management Marketing Markenpolitik Fallstudiensammlung
work_keys_str_mv	AT buchlerjanphilipp teachingcasestudiesmarketingandbranding AT deckerjennifer teachingcasestudiesmarketingandbranding

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