Advertising and Design: Interdisciplinary Perspectives on a Cultural Field

The cultural field of advertising is a much-debated topic with perspectives focusing on a range of concepts from harassment and the anxiety of influence to notions of desire and affirmation. The aim of this publication is not only to take into account the diversity of topics related to advertising,...

Full description

Saved in:
Bibliographic Details
Main Authors: Flath, Beate (Author), Klein, Eva (Author)
Format: Electronic eBook
Language:German
Published: transcript Verlag 2014
Series:Kultur- und Medientheorie
Subjects:
Online Access:DE-B1533
DE-860
DE-859
Summary:The cultural field of advertising is a much-debated topic with perspectives focusing on a range of concepts from harassment and the anxiety of influence to notions of desire and affirmation. The aim of this publication is not only to take into account the diversity of topics related to advertising, but more importantly, to develop a dialogue between these divergent viewpoints.With contributions by Barbara Aulinger, Bernadette Collenberg-Plotnikov, Beate Flath, Werner Jauk, Bernhard Kettemann, Eva Klein, Jörg Matthes, Manfred Prisching, Johanna Rolshoven, Nicolas Ruth, Holger Schramm, Charles Spence, Margit Stadlober and Friedrich Weltzien
Physical Description:1 Online-Ressource
ISBN:9783839423486

There is no print copy available.

Interlibrary loan Place Request Caution: Not in THWS collection!