Intramarkenimagekonfusion: Eine Empirische Untersuchung Am Beispiel der Automobilindustrie
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | German |
| Veröffentlicht: |
Wiesbaden
Gabler
2017
|
| Schriftenreihe: | Innovatives Markenmanagement Ser
|
| Schlagworte: | |
| Online-Zugang: | HWR01 |
| Beschreibung: | Description based on publisher supplied metadata and other sources |
| Beschreibung: | 1 online resource (287 pages) |
| ISBN: | 9783658199289 |
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Datensatz im Suchindex
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| dewey-search | 629.2220688 23 |
| dewey-sort | 3629.2220688 223 |
| dewey-tens | 620 - Engineering and allied operations |
| discipline | Wirtschaftswissenschaften Verkehr / Transport |
| format | Electronic eBook |
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| language | German |
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| spelling | Kohtes, Robert Verfasser aut Intramarkenimagekonfusion Eine Empirische Untersuchung Am Beispiel der Automobilindustrie Wiesbaden Gabler 2017 © 2018 1 online resource (287 pages) txt rdacontent c rdamedia cr rdacarrier Innovatives Markenmanagement Ser Description based on publisher supplied metadata and other sources Automobiles-Marketing Branding (Marketing) Markenpolitik (DE-588)4144679-3 gnd rswk-swf 1\p (DE-588)4113937-9 Hochschulschrift gnd-content Markenpolitik (DE-588)4144679-3 s 2\p DE-604 Erscheint auch als Druck-Ausgabe Kohtes, Robert Intramarkenimagekonfusion : Eine Empirische Untersuchung Am Beispiel der Automobilindustrie Wiesbaden : Gabler,c2017 9783658199272 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Kohtes, Robert Intramarkenimagekonfusion Eine Empirische Untersuchung Am Beispiel der Automobilindustrie Automobiles-Marketing Branding (Marketing) Markenpolitik (DE-588)4144679-3 gnd |
| subject_GND | (DE-588)4144679-3 (DE-588)4113937-9 |
| title | Intramarkenimagekonfusion Eine Empirische Untersuchung Am Beispiel der Automobilindustrie |
| title_auth | Intramarkenimagekonfusion Eine Empirische Untersuchung Am Beispiel der Automobilindustrie |
| title_exact_search | Intramarkenimagekonfusion Eine Empirische Untersuchung Am Beispiel der Automobilindustrie |
| title_full | Intramarkenimagekonfusion Eine Empirische Untersuchung Am Beispiel der Automobilindustrie |
| title_fullStr | Intramarkenimagekonfusion Eine Empirische Untersuchung Am Beispiel der Automobilindustrie |
| title_full_unstemmed | Intramarkenimagekonfusion Eine Empirische Untersuchung Am Beispiel der Automobilindustrie |
| title_short | Intramarkenimagekonfusion |
| title_sort | intramarkenimagekonfusion eine empirische untersuchung am beispiel der automobilindustrie |
| title_sub | Eine Empirische Untersuchung Am Beispiel der Automobilindustrie |
| topic | Automobiles-Marketing Branding (Marketing) Markenpolitik (DE-588)4144679-3 gnd |
| topic_facet | Automobiles-Marketing Branding (Marketing) Markenpolitik Hochschulschrift |
| work_keys_str_mv | AT kohtesrobert intramarkenimagekonfusioneineempirischeuntersuchungambeispielderautomobilindustrie |