Marketingplanung: Market-Oriented Corporate and Business Unit Planning
Saved in:
| Main Author: | |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Wiesbaden
Gabler
2017
|
| Subjects: | |
| Online Access: | HWR01 |
| Item Description: | Description based on publisher supplied metadata and other sources |
| Physical Description: | 1 online resource (261 pages) |
| ISBN: | 9783658184179 |
Staff View
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Record in the Search Index
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| author | Tomczak, Torsten |
| author_facet | Tomczak, Torsten |
| author_role | aut |
| author_sort | Tomczak, Torsten |
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| dewey-full | 650 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 650 - Management and auxiliary services |
| dewey-raw | 650 |
| dewey-search | 650 |
| dewey-sort | 3650 |
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| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV045047767 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T08:07:14Z |
| institution | BVB |
| isbn | 9783658184179 |
| language | English |
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| spelling | Tomczak, Torsten Verfasser aut Marketingplanung Market-Oriented Corporate and Business Unit Planning Wiesbaden Gabler 2017 © 2018 1 online resource (261 pages) txt rdacontent c rdamedia cr rdacarrier Description based on publisher supplied metadata and other sources Marketing Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Strategisches Management (DE-588)4124261-0 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s Strategisches Management (DE-588)4124261-0 s DE-604 Marketingstrategie (DE-588)4120697-6 s Reinecke, Sven Sonstige oth Kuss, Alfred Sonstige oth Erscheint auch als Druck-Ausgabe Tomczak, Torsten Marketingplanung : Market-Oriented Corporate and Business Unit Planning Wiesbaden : Gabler,c2017 9783658184162 |
| spellingShingle | Tomczak, Torsten Marketingplanung Market-Oriented Corporate and Business Unit Planning Marketing Marketingstrategie (DE-588)4120697-6 gnd Strategisches Management (DE-588)4124261-0 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4120697-6 (DE-588)4124261-0 (DE-588)4037589-4 |
| title | Marketingplanung Market-Oriented Corporate and Business Unit Planning |
| title_auth | Marketingplanung Market-Oriented Corporate and Business Unit Planning |
| title_exact_search | Marketingplanung Market-Oriented Corporate and Business Unit Planning |
| title_full | Marketingplanung Market-Oriented Corporate and Business Unit Planning |
| title_fullStr | Marketingplanung Market-Oriented Corporate and Business Unit Planning |
| title_full_unstemmed | Marketingplanung Market-Oriented Corporate and Business Unit Planning |
| title_short | Marketingplanung |
| title_sort | marketingplanung market oriented corporate and business unit planning |
| title_sub | Market-Oriented Corporate and Business Unit Planning |
| topic | Marketing Marketingstrategie (DE-588)4120697-6 gnd Strategisches Management (DE-588)4124261-0 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing Marketingstrategie Strategisches Management |
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