Creating and capturing value through crowdsourcing:
Saved in:
| Format: | Book |
|---|---|
| Language: | English |
| Published: |
Oxford
Oxford University Press
2018
|
| Edition: | First edition |
| Subjects: | |
| Online Access: | Inhaltsverzeichnis |
| Physical Description: | xxiv, 351 Seiten Illustrationen, Diagramme |
| ISBN: | 9780198816225 0198816227 |
Staff View
MARC
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Record in the Search Index
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| adam_text | Contents
List of Figures and Tables xv
List of Contributors xvii
1. Introduction to Creating and Capturing Value Through
Crowdsourcing 1
Christopher L. Tuccu Allan Afuahy and Gianluigi Viscusi
Introduction 1
Conclusions and Future Research Directions 6
PART I. CROWDSOURCING: FUNDAMENTALS AND
THE ROLE OF CROWDS AND COMMUNITIES
2. Crowdsourcing: A Primer and Research Framework 11
Allan Afuah
Introduction 11
Types of Crowdsourcing 13
The Crowdsourcing Process 14
Theoretical Rationale Behind Crowdsourcing 14
Internal Versus External Crowdsourcing 15
The Relationship Between Open Innovation and Crowdsourcing 16
Advantages of Crowdsourcing 17
Disadvantages of Crowdsourcing 19
Why the Interest in Crowdsourcing? 20
A Conceptual Framework for Identifying and Exploring Theoretically
Interesting Crowdsourcing Questions 21
Value Created and/or Captured during Crowdsourcing 21
Seeker Organization’s Attributes 22
v Crowd Attributes 24
Problem Attributes 26
Moderating Effect of Crowdsourcing Strategy 27
Moderating Effect of Meso Environment 28
Moderating Effect of Macro-Environmental Factors 29
: Conclusions and Future Research 31
3. Three’s a Crowd? 39
Gianluigi Viscusi and Christopher L. Tucci
Introduction 39
Online Distributed Innovation: A Crowd is not a Group 41
Crowd as a Solution to Distant Search: When is the Right Time? 45
Ideas Come Next: The Rise of Crowd-Driven Entrepreneurship 46
X
Contents
Key Questions for the Crowd-Oriented Organization 48
Conclusions and Future Research 51
4. How Firms Leverage Crowds and Communities for Open
Innovation 58
Joel West and Jonathan Sims
; : . Introduction 58
Communities, Crowds, and Collaboration 61
Communities 61
Crowds 65
Hybrid Crowds: When Crowds are Like Communities 70
Motivating Network Collaborators 73
Structural Forms of Participation Architecture 73
How Firms Tap into Motivation 74
Intrinsic Motivations Driving Participation in Communities
: and Crowds , j . . 76
Extrinsic Motivations Driving Participation in Communities
and Crowds 77
; Degrees of Collaborative Innovativeness 78
Direct Contributions to Open Innovation 78
, ; Indirect Contributions to Open Innovation 80
Contributions Beyond Innovations 81
; ■ Discussion, Conclusions, and Future Research 82
Contribution 83
Future Research 83
; Conclusion 87
5. The Road to Crowdfunding Success: A Review of the Extant
Literature 97
Vincenzo Butticè, Chiara Franzoni, Cristina Rossi-Lamastra,
and Paola Rovelli
Introduction 97
Crowdfunding: Its Features and Definitions 99
Achieving Crowdfunding Success 103
The Main Features of a Crowdfunding Campaign 105
Fundraiser Motivations and Characteristics 108
• The Role of Crowdfunders 111
Fundraiser-Crowdfunder Interactions 113
Conclusions and Future Research 115
Contents xi
PART II. TOURNAMENT-BASED CROWDSOURCING
6. A Problem in the Making: How Firms Formulate Sharable
Problems for Open Innovation Contests 127
Martin W. Walliny Georg von Krogh, and Jan Henrik Sieg
Introduction 127
Literature Review 129
Innovation Contests 129
Cognizing Problems or Constructing Problems? 130
Research Design 132
Research Setting and Case Selection 132
Data Collection 133
Findings 134
Towards a Framework for Formulating Sharable Problems for
Innovation Contests 134
Generative Process Elements in Formulating Sharable Problems 135
Theoretical Replications of Unsuccessful Cases 141
Discussion, Conclusions, and Future Research 143
Implications for Crowdsourcing 143
Implications for Open Innovation 144
Implications for Innovation Intermediation 146
Limitations and Future Research 146
Conclusion 147
7. The Role of Information Patterns in Designing Crowdsourcing
Contests 154
Gireeja V. Ranade and Lav R. Varshney
Introduction 154
Previous Work 157
Contributions and Main Results 158
Multiple Tasks and Multiple Workers 159
Taxonomy 160
Crowdsourcing Contests as All-Pay Auctions 160
The Model 161
Complete Information Case 161
Asymmetric Information Case 162
A Taxonomy of Tasks 163
Crowdsourcing Versus Assignment .165
Crowdsourcing a Single Task 166
Crowdsourcing Multiple Tasks = 170
Conclusions and Future Research 174
xii
Contents
PART III. COLLABORATION-BASED CROWDSOURCING
8. Renegotiating Public Value with Co-Production 181
Antonio Cordelia, Andrea PalettU and Maha Shaikh
Introduction 181
: Value Creation in the Public Sector 183
Bureaucracy and Value Creation 183
Bureaucracy and Public Value 185
Public Value: Beyond Bureaucracy 187
Co-Production: New Modes of Value 189
Co-Production and in the Public Sector: A New Value
Generating Proposition 193
How Can Public Administration Benefit from Co-Production
and Crowdsourcing to Better Produce Public Value? 196
Conclusions and Future Research 197
9. Tapping into Diversity Through Open Innovation Platforms:
The Emergence of Boundary-Spanning Practices 204
Natalia Levina and Anne-Laure Fayard
Introduction 204
Background Literature 207
Boundary Spanning in Organizations 208
l ; Management Consultants as Knowledge Brokers 211
Collaborative Production in Online Communities 212
Crowdsourcing for Innovation 213
Methods and Research Settings 214
Research Sites 214
Findings 217
Case: DC.com 217
Case: Gamma 222
Discussion 226
Boundary Spanning with Clients 227
Online Collaboration Practices for External Consumption 228
Conclusions and Future Research 230
10. Co-Creation from a Telecommunication Providers Perspective:
A Comparative Study on Innovation with Customers
and Employees 236
Milica Sundic and Karl-Heinz Leitner
Introduction 237
Towards Open Innovation 238
The Rise of Openness and Co-Creation 238
Open Innovation in Firms 239
Business Model Innovation 241
Innovation with Crowds 241
Innovation Communities 241
Super Users 243
Contents
xiii
Intra-Corporate Crowdsourcing 244
Risks of Openness and Crowd Involvement 245
Case Study 248
Research Framework and Questions 248
Three Co-Creation Approaches from an Austrian
Telecommunication Provider 249
Results 255
Commercial Feasibility of Ideas 255
‘ User Participation and Behavior 256
Social Media Tools for Communities 259
; Discussion 260
Open Co-Creation with Customers 260
Semi-Open Co-Creation with Employees 261
Closed Offline Co-Creation 262
Conclusions and Future Research 262
PART IV. HYBRIDS: TOURNAMENT-BASED AND
COLLABORATION-BASED CROWDSOURCING
11. Co-opetition in Crowdsourcing: When Simultaneous
Cooperation and Competition Deliver Superior Solutions 271
Allan Afuah
Introduction 271
Background Literature: Co-opetition and Why Crowdsourcing 273
Traditional Co-opetition 274
Crowdsourcing Co-opetition 275
Why Crowdsource a Problem? 276
Framework for Exploring the Impact of Co-opetition on
Crowdsourcing Performance 276
Problem Decomposability 278
Competition by Solvers: Tournament-Based Crowdsourcing 278
Moderating Role of Cooperation to Reduce Frictions 279
Cooperation by Solvers: Collaboration-Based Crowdsourcing 284
Moderating Role of Competition to Reduce Problem Module
Solution Inefficiency 285
Conclusions and Future Research 286
12. Prediction Markets For Crowdsourcing 292
Christian Horn, Marcel Bogers, and Alexander Brem
Introduction 292
Crowdsourcing for Knowledge in Innovation Management 294
Prediction Markets and Crowdsourcing 295
Empirical Analysis: Case and Methodology 298
Empirical Studies 298
Conclusions and Future Research 303
xiv
Contents
13. Ethics in Crowdsourcing: Revisiting and Revising the Role
of Stakeholder Theory 310
Daniel Curto-Millet and Arsalan Nisar
Introduction 310
What is Crowdsourcing? 311
Locus of Control 313
Core Concepts of Stakeholder Theory 314
A De-Centralized View of the Firm 314
Holistic Analysis and Guidance 316
In Pursuit of Identity 316
The Applicability of Stakeholder Theory for Crowdsourcing 317
Challenging Traditional Notions of the Firm 318
Complex Ownership Rules 319
Evolving Stakeholder Identities 321
Challenges: Stakeholder Theory and Crowdsourcing 322
Uncertainty of Roles 323
Novel Notions of Rights Ownership 324
Conclusions and Future Research 326
Index
335
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| spelling | Creating and capturing value through crowdsourcing edited by Christopher L. Tucci, Allan Afuah, and Gianluigi Viscusi Creating & capturing value through crowdsourcing First edition Oxford Oxford University Press 2018 xxiv, 351 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier Open Innovation (DE-588)7732141-8 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Open Innovation (DE-588)7732141-8 s DE-604 Tucci, Christopher L. 1959- Sonstige (DE-588)135751837 oth Afuah, Allan Sonstige (DE-588)171384601 oth Viscusi, Gianluigi Sonstige oth Digitalisierung UB Passau - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=030285318&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
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| title | Creating and capturing value through crowdsourcing |
| title_alt | Creating & capturing value through crowdsourcing |
| title_auth | Creating and capturing value through crowdsourcing |
| title_exact_search | Creating and capturing value through crowdsourcing |
| title_full | Creating and capturing value through crowdsourcing edited by Christopher L. Tucci, Allan Afuah, and Gianluigi Viscusi |
| title_fullStr | Creating and capturing value through crowdsourcing edited by Christopher L. Tucci, Allan Afuah, and Gianluigi Viscusi |
| title_full_unstemmed | Creating and capturing value through crowdsourcing edited by Christopher L. Tucci, Allan Afuah, and Gianluigi Viscusi |
| title_short | Creating and capturing value through crowdsourcing |
| title_sort | creating and capturing value through crowdsourcing |
| topic | Open Innovation (DE-588)7732141-8 gnd |
| topic_facet | Open Innovation Aufsatzsammlung |
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