APA (7th ed.) Citation

Wierenga, B., & Lans, R. v. d. (2017). Handbook of marketing decision models (Second edition.). Springer.

Chicago Style (17th ed.) Citation

Wierenga, Berend, and Ralf van der Lans. Handbook of Marketing Decision Models. Second edition. Cham: Springer, 2017.

MLA (9th ed.) Citation

Wierenga, Berend, and Ralf van der Lans. Handbook of Marketing Decision Models. Second edition. Springer, 2017.