A practical guide to event promotion:
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
London ; New York
Routledge
[2018]
|
| Subjects: | |
| Online Access: | Inhaltsverzeichnis |
| Physical Description: | xvii, 224 Seiten Illustrationen |
| ISBN: | 9781138915336 9781138915343 |
Staff View
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Record in the Search Index
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| adam_text | A PRACTICAL GUIDE TO EVENT PROMOTION
/ JACKSON, NIGEL A.YYEAUTHOR
: 2017
TABLE OF CONTENTS / INHALTSVERZEICHNIS
1. INTRODUCTION
SECTION 1: THEORETICAL UNDERPINNING
2. COMMUNICATING WITH YOUR AUDIENCES
3. EVENTS AND COMMUNICATION CHANNELS
SECTION 2: PRINTED MEDIA
4. ADVERTISING
5. DIRECT COMMUNICATION
6. MEDIA RELATIONS
7. MERCHANDISING
SECTION 3: ONLINE MEDIA
8. WEBSITES
9. SOCIAL NETWORKING SITES
10. EMAIL
SECTION 4: MULTIMEDIA
11. VIDEO
12. IMAGES
13. EXHIBITION STANDS
14. CONCLUSION
DIESES SCHRIFTSTUECK WURDE MASCHINELL ERZEUGT.
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| indexdate | 2024-07-10T07:53:45Z |
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| isbn | 9781138915336 9781138915343 |
| language | English |
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| physical | xvii, 224 Seiten Illustrationen |
| publishDate | 2018 |
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| publisher | Routledge |
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| spelling | Jackson, Nigel 1963- (DE-588)1034207296 aut A practical guide to event promotion Nigel Jackson and Katie Angliss London ; New York Routledge [2018] xvii, 224 Seiten Illustrationen txt rdacontent n rdamedia nc rdacarrier Special events Marketing Special events Public relations Angliss, Katie aut Erscheint auch als Online-Ausgabe 978-1-315-69028-5 (eBook) LoC Fremddatenuebernahme application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029867520&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Jackson, Nigel 1963- Angliss, Katie A practical guide to event promotion Special events Marketing Special events Public relations |
| title | A practical guide to event promotion |
| title_auth | A practical guide to event promotion |
| title_exact_search | A practical guide to event promotion |
| title_full | A practical guide to event promotion Nigel Jackson and Katie Angliss |
| title_fullStr | A practical guide to event promotion Nigel Jackson and Katie Angliss |
| title_full_unstemmed | A practical guide to event promotion Nigel Jackson and Katie Angliss |
| title_short | A practical guide to event promotion |
| title_sort | a practical guide to event promotion |
| topic | Special events Marketing Special events Public relations |
| topic_facet | Special events Marketing Special events Public relations |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029867520&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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