Qualitative research methods for media studies:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York
Routledge
2017
|
| Ausgabe: | second edition |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis Klappentext |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | vii, 246 Seiten |
| ISBN: | 9781138219229 9781138219212 |
Internformat
MARC
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Datensatz im Suchindex
| _version_ | 1804177768934539264 |
|---|---|
| adam_text | Contents
Chapter 1 Getting Started 1
Quantitative vs. Qualitative Research 3
The Development of Qualitative Research 5
Conceptual Orientations 8
Chapter 2 Doing Qualitative Research 13
Common Qualitative and Quantitative Terms 15
The Ethics of Qualitative Research 16
The Qualitative Research Process 18
Choosing a Research Topic 18
Crafting Research Questions 20
Gathering and Analyzing Evidence 21
Using Big Data 22
Crafting a Research Report 23
Chapter 3 Interviewing 27
Qualitative Interviews 29
Ethical Considerations 31
Using Qualitative Interviews 31
Conceptualizing a Study 32
Designing a Study 32
Conducting Interviews 33
vi · Contents
Interviewing Techniques 36
Transcribing Interviews 38
Analyzing the Information 39
Verifying Information 40
Writing a Research Report 40
Interviewing Exercises 57
Chapter 4 Focus Groups 61
The Development of Focus Groups 63
Contemporary Focus Groups . 64
The Role of a Moderator 65
Facilitators Communication Strategies 66
Recruiting Participants 69
Dealing With Difficult Participants 71
Ethical Considerations 73
The Focus Group Process 74
Focus Group Research 76
Focus Group Exercises 93
Chapter 5 History 97
Traditional vs. Cultural History 98
Media History 100
The Method of History 102
Collecting Historical Evidence 103
Types of Historical Materials 104
Evaluating Historical Evidence 106
Ethical Considerations 108
Research Using History 109
Historical Methods Exercises 127
Chapter 6 Oral History 131
Technique of Oral History 133
Interview Strategies 135
Learning to Listen 137
The Editing Process 139
Ethical Considerations 141
Research Using Oral History Transcripts 142
Oral History Exercises 164
Chapter 7 Ethnography and Participant Observation 166
Thick Description 168
Ethnography in Media Studies 168
Contents · vii
Digital Ethnography 169
Participant Observation 170
Participant Observation Through Avatar 173
Field Notes 175
Reflexivity 177
Analyzing and Interpreting Ethnographic Material 177
Ethical Considerations 178
Research Using Ethnography 179
Participant Observation Exercises 199
Chapter 8 Textual Analysis 203
What Is a Text? 204
The Development of Textual Analysis 205
The Influence of Semiotics 207
Theory and Interpretation 208
Encoding and Decoding 210
Ideological Analysis 211
Genre Analysis ^ 214
Rhetorical Analysis 216
Using New Technologies in Textual Analysis 217
Ethical Considerations 218
Research Using Textual Analysis 219
Textual Analysis Exercises 236
Acknowledgments 241
Index 243
Qualitative Research Methods for Media Studies provides students and researchers
with the tools they need to perform critically engaged, theoretically informed research
using methods that include interviewing, focus groups, historical research, oral histories,
ethnography and participant observation, textual analysis and online research. Each
chapter features step-by-step instructions that integrate theory with practice, as well as
a case study drawn from published research demonstrating best practices for media
scholars. Readers will also find in-depth discussions of the challenges and ethical issues
that may confront researchers using a qualitative approach. Qualitative research does
not offer easy answers, simple truths or precise measurements, but this book provides
a comprehensive and accessible guide for those hoping to explore this rich vein of
research methodology.
With new case studies throughout, this new edition includes updated material on digital
technologies, including discussion of doing online research and using data to give
students the tools they need to work in today s convergent media environment.
Bonnie S. Brennen is the Nieman Professor of Journalism in the Diederich College
of Communication at Marquette University. Her research focuses on the intersection
between labor and journalism history as well as on relationships between media, culture
and society. She is the author of For the Record: An Oral History of Rochester, New
York Newsworkers, and a novel, Contradictions. She is editor of Assessing Evidence
in a Postmodern World and co-editor, with Hanno Hardt, of the American Journalism
History Reader, Picturing the Past: Media, History Photography and Newsworkers:
Toward a History of the Rank and File. In October 2015 she was inducted into the Hall
of Fame at the University of Iowa School of Journalism and Mass Communication.
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| spelling | Brennen, Bonnie S. 1952- (DE-588)1165353539 aut Qualitative research methods for media studies Bonnie S. Brennen second edition New York Routledge 2017 vii, 246 Seiten txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index Massenmedien Mass media Research Methodology Qualitative Sozialforschung (DE-588)4395695-6 gnd rswk-swf Medienwissenschaft (DE-588)4169194-5 gnd rswk-swf 1\p (DE-588)4123623-3 Lehrbuch gnd-content Medienwissenschaft (DE-588)4169194-5 s Qualitative Sozialforschung (DE-588)4395695-6 s DE-604 Erscheint auch als Online-Ausgabe 978-1-315-43597-8 Digitalisierung UB Regensburg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029852976&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis Digitalisierung UB Regensburg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029852976&sequence=000002&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA Klappentext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Brennen, Bonnie S. 1952- Qualitative research methods for media studies Massenmedien Mass media Research Methodology Qualitative Sozialforschung (DE-588)4395695-6 gnd Medienwissenschaft (DE-588)4169194-5 gnd |
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| title | Qualitative research methods for media studies |
| title_auth | Qualitative research methods for media studies |
| title_exact_search | Qualitative research methods for media studies |
| title_full | Qualitative research methods for media studies Bonnie S. Brennen |
| title_fullStr | Qualitative research methods for media studies Bonnie S. Brennen |
| title_full_unstemmed | Qualitative research methods for media studies Bonnie S. Brennen |
| title_short | Qualitative research methods for media studies |
| title_sort | qualitative research methods for media studies |
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