APA (7th ed.) Citation

Hollis, N. (2013). Brand Premium: How Smart Brands Make More Money. Palgrave Macmillan US. https://doi.org/10.1007/978-1-137-51038-9

Chicago Style (17th ed.) Citation

Hollis, Nigel. Brand Premium: How Smart Brands Make More Money. New York: Palgrave Macmillan US, 2013. https://doi.org/10.1007/978-1-137-51038-9.

MLA (9th ed.) Citation

Hollis, Nigel. Brand Premium: How Smart Brands Make More Money. Palgrave Macmillan US, 2013. https://doi.org/10.1007/978-1-137-51038-9.