Business development: a guide to small business strategy
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Oxford
Butterworth-Heinemann
2001
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Schlagworte: | |
Online-Zugang: | FAW01 Volltext |
Beschreibung: | 'Business Development' provides a readable and practical book for the growth and development of businesses. This is primarily a textbook for the NVQ4 Business Development qualification, the Institute of Management Certificate in Owner Management courses, and HND Small business modules, but the text is also an invaluable practical guide to owner-managers of small businesses. All businesses pass through several stages of growth and it occurs for a number of reasons, such as change in the commercial market, increased customer demand for services or product, higher numbers of customers. Business Development shows how to make the most of this growth and also how to deal with the different types of problems that are encountered along the way. The book is structured to follow a logical sequence of questions that makes it readily accessible: Where are we now? Where do we want to go? What resources are needed to get there? What sales and marketing policies do we need to develop? It examines the personnel and staffing implications, the efficiency of the current financial management process, and the owner's own abilities to make it all happen. Most important of all it makes the owner-manager takes a long, hard look at the business and where it is really going. First textbook to relate closely to the NVQ4 and IM Certificate course First textbook to relate closely to the NVQ4 and IM Certificate course Includes bibliographical references and index |
Beschreibung: | x, 192 pages |
ISBN: | 9780750652476 0750652470 9781429484084 142948408X 0080494196 9780080494197 |
Internformat
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100 | 1 | |a Butler, David |e Verfasser |4 aut | |
245 | 1 | 0 | |a Business development |b a guide to small business strategy |c David Butler |
264 | 1 | |a Oxford |b Butterworth-Heinemann |c 2001 | |
300 | |a x, 192 pages | ||
336 | |b txt |2 rdacontent | ||
337 | |b c |2 rdamedia | ||
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500 | |a 'Business Development' provides a readable and practical book for the growth and development of businesses. This is primarily a textbook for the NVQ4 Business Development qualification, the Institute of Management Certificate in Owner Management courses, and HND Small business modules, but the text is also an invaluable practical guide to owner-managers of small businesses. All businesses pass through several stages of growth and it occurs for a number of reasons, such as change in the commercial market, increased customer demand for services or product, higher numbers of customers. Business Development shows how to make the most of this growth and also how to deal with the different types of problems that are encountered along the way. The book is structured to follow a logical sequence of questions that makes it readily accessible: Where are we now? Where do we want to go? What resources are needed to get there? What sales and marketing policies do we need to develop? It examines the personnel and staffing implications, the efficiency of the current financial management process, and the owner's own abilities to make it all happen. Most important of all it makes the owner-manager takes a long, hard look at the business and where it is really going. First textbook to relate closely to the NVQ4 and IM Certificate course First textbook to relate closely to the NVQ4 and IM Certificate course | ||
500 | |a Includes bibliographical references and index | ||
650 | 7 | |a BUSINESS & ECONOMICS / Small Business |2 bisacsh | |
650 | 7 | |a Small business / Growth |2 fast | |
650 | 7 | |a Strategic planning |2 fast | |
650 | 4 | |a Wirtschaft | |
650 | 4 | |a Strategic planning | |
650 | 4 | |a Small business |x Growth | |
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Datensatz im Suchindex
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---|---|
any_adam_object | |
author | Butler, David |
author_facet | Butler, David |
author_role | aut |
author_sort | Butler, David |
author_variant | d b db |
building | Verbundindex |
bvnumber | BV044385279 |
collection | ZDB-33-ESD |
ctrlnum | (ZDB-33-ESD)ocn474931028 (OCoLC)474931028 (DE-599)BVBBV044385279 |
dewey-full | 658.4012 658.022 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.4012 658.022 |
dewey-search | 658.4012 658.022 |
dewey-sort | 3658.4012 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
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id | DE-604.BV044385279 |
illustrated | Not Illustrated |
indexdate | 2024-07-10T07:51:29Z |
institution | BVB |
isbn | 9780750652476 0750652470 9781429484084 142948408X 0080494196 9780080494197 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029787500 |
oclc_num | 474931028 |
open_access_boolean | |
owner | DE-1046 |
owner_facet | DE-1046 |
physical | x, 192 pages |
psigel | ZDB-33-ESD ZDB-33-ESD FAW_PDA_ESD |
publishDate | 2001 |
publishDateSearch | 2001 |
publishDateSort | 2001 |
publisher | Butterworth-Heinemann |
record_format | marc |
spelling | Butler, David Verfasser aut Business development a guide to small business strategy David Butler Oxford Butterworth-Heinemann 2001 x, 192 pages txt rdacontent c rdamedia cr rdacarrier 'Business Development' provides a readable and practical book for the growth and development of businesses. This is primarily a textbook for the NVQ4 Business Development qualification, the Institute of Management Certificate in Owner Management courses, and HND Small business modules, but the text is also an invaluable practical guide to owner-managers of small businesses. All businesses pass through several stages of growth and it occurs for a number of reasons, such as change in the commercial market, increased customer demand for services or product, higher numbers of customers. Business Development shows how to make the most of this growth and also how to deal with the different types of problems that are encountered along the way. The book is structured to follow a logical sequence of questions that makes it readily accessible: Where are we now? Where do we want to go? What resources are needed to get there? What sales and marketing policies do we need to develop? It examines the personnel and staffing implications, the efficiency of the current financial management process, and the owner's own abilities to make it all happen. Most important of all it makes the owner-manager takes a long, hard look at the business and where it is really going. First textbook to relate closely to the NVQ4 and IM Certificate course First textbook to relate closely to the NVQ4 and IM Certificate course Includes bibliographical references and index BUSINESS & ECONOMICS / Small Business bisacsh Small business / Growth fast Strategic planning fast Wirtschaft Strategic planning Small business Growth http://www.sciencedirect.com/science/book/9780750652476 Verlag URL des Erstveröffentlichers Volltext |
spellingShingle | Butler, David Business development a guide to small business strategy BUSINESS & ECONOMICS / Small Business bisacsh Small business / Growth fast Strategic planning fast Wirtschaft Strategic planning Small business Growth |
title | Business development a guide to small business strategy |
title_auth | Business development a guide to small business strategy |
title_exact_search | Business development a guide to small business strategy |
title_full | Business development a guide to small business strategy David Butler |
title_fullStr | Business development a guide to small business strategy David Butler |
title_full_unstemmed | Business development a guide to small business strategy David Butler |
title_short | Business development |
title_sort | business development a guide to small business strategy |
title_sub | a guide to small business strategy |
topic | BUSINESS & ECONOMICS / Small Business bisacsh Small business / Growth fast Strategic planning fast Wirtschaft Strategic planning Small business Growth |
topic_facet | BUSINESS & ECONOMICS / Small Business Small business / Growth Strategic planning Wirtschaft Small business Growth |
url | http://www.sciencedirect.com/science/book/9780750652476 |
work_keys_str_mv | AT butlerdavid businessdevelopmentaguidetosmallbusinessstrategy |