Sport, recreation and tourism event management: theoretical and practical dimensions
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Bibliographic Details
Main Author: Mallen, Cheryl (Author)
Format: Electronic eBook
Language:English
Published: Oxford Butterworth-Heinemann ©2008
Subjects:
Online Access:FAW01
Volltext
Item Description:Sport, Recreation and Tourism Event Management provides an essential combination of the theoretical foundations and practical principles of event management. This text focuses specifically on the operational planning component of event management and the role of the event manager as the planner and facilitator. Devoid of the standard "to do lists" found in other texts in the subject area, Sport, Recreation and Tourism Event Management is a must for students intent on entering the event management field. * Encourages students to apply theoretical foundations to event management * Develops a knowledge strategy for event management that will guide students into their future careers * Provides a great range of industry applications which support and illustrate the academic theory
Includes bibliographical references and index
Physical Description:xvi, 250 pages
ISBN:9780750684477
075068447X
9780080942230
0080942237

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