Events marketing management: a consumer perspective
Saved in:
| Main Author: | |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
London
Routledge
2017
|
| Subjects: | |
| Item Description: | Online resource; title from PDF title page (EBSCO, viewed October 28, 2016) |
| Physical Description: | 1 online resource (x, 292 pages) illustrations |
| ISBN: | 9781136289804 1136289801 |
Staff View
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Record in the Search Index
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| discipline | Sozial-/Kulturanthropologie / Empirische Kulturwissenschaft |
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| id | DE-604.BV044361509 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T07:50:48Z |
| institution | BVB |
| isbn | 9781136289804 1136289801 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029764140 |
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| physical | 1 online resource (x, 292 pages) illustrations |
| psigel | ZDB-4-NLEBK |
| publishDate | 2017 |
| publishDateSearch | 2017 |
| publishDateSort | 2017 |
| publisher | Routledge |
| record_format | marc |
| spelling | Reic, Ivna Verfasser aut Events marketing management a consumer perspective Ivna Reic London Routledge 2017 1 online resource (x, 292 pages) illustrations txt rdacontent c rdamedia cr rdacarrier Online resource; title from PDF title page (EBSCO, viewed October 28, 2016) SOCIAL SCIENCE / Customs & Traditions bisacsh Special events / Management fast Special events / Marketing fast Special events Marketing Special events Management Management (DE-588)4037278-9 gnd rswk-swf Event-Marketing (DE-588)4335461-0 gnd rswk-swf Event-Marketing (DE-588)4335461-0 s Management (DE-588)4037278-9 s 1\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Reic, Ivna Events marketing management a consumer perspective SOCIAL SCIENCE / Customs & Traditions bisacsh Special events / Management fast Special events / Marketing fast Special events Marketing Special events Management Management (DE-588)4037278-9 gnd Event-Marketing (DE-588)4335461-0 gnd |
| subject_GND | (DE-588)4037278-9 (DE-588)4335461-0 |
| title | Events marketing management a consumer perspective |
| title_auth | Events marketing management a consumer perspective |
| title_exact_search | Events marketing management a consumer perspective |
| title_full | Events marketing management a consumer perspective Ivna Reic |
| title_fullStr | Events marketing management a consumer perspective Ivna Reic |
| title_full_unstemmed | Events marketing management a consumer perspective Ivna Reic |
| title_short | Events marketing management |
| title_sort | events marketing management a consumer perspective |
| title_sub | a consumer perspective |
| topic | SOCIAL SCIENCE / Customs & Traditions bisacsh Special events / Management fast Special events / Marketing fast Special events Marketing Special events Management Management (DE-588)4037278-9 gnd Event-Marketing (DE-588)4335461-0 gnd |
| topic_facet | SOCIAL SCIENCE / Customs & Traditions Special events / Management Special events / Marketing Special events Marketing Special events Management Management Event-Marketing |
| work_keys_str_mv | AT reicivna eventsmarketingmanagementaconsumerperspective |