Fuzzy optimization and multi-criteria decision making in digital marketing:
Gespeichert in:
Weitere Verfasser: | , |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Hershey PA, USA
Business Science Reference, an imprint of IGI Global
[2016]
|
Schriftenreihe: | Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
Premier reference source |
Online-Zugang: | DE-1050 DE-573 DE-1049 DE-91 DE-706 DE-20 DE-898 DE-83 Volltext |
Beschreibung: | 1 Online-Ressource (xxi, 368 Seiten) |
ISBN: | 9781466688094 |
Internformat
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indexdate | 2024-07-20T06:37:56Z |
institution | BVB |
isbn | 9781466688094 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029710442 |
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publisher | Business Science Reference, an imprint of IGI Global |
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series2 | Advances in marketing, customer relationship management, and e-services (AMCRMES) book series Premier reference source |
spelling | Fuzzy optimization and multi-criteria decision making in digital marketing Anil Kumar (ABV-Indian Institute of Information Technology & Management, India), Manoj Kumar Dash (ABV-Indian Institute of Information Technology & Management, India) Hershey PA, USA Business Science Reference, an imprint of IGI Global [2016] © 2016 1 Online-Ressource (xxi, 368 Seiten) txt rdacontent c rdamedia cr rdacarrier Advances in marketing, customer relationship management, and e-services (AMCRMES) book series Premier reference source Kumar, Anil 1980- (DE-588)1073611299 edt Dash, Manoj Kumar edt Erscheint auch als Druck-Ausgabe 978-1-4666-8808-7 Erscheint auch als Druck-Ausgabe 1-4666-8808-4 http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-4666-8808-7 Verlag URL des Erstveröffentlichers Volltext |
spellingShingle | Fuzzy optimization and multi-criteria decision making in digital marketing |
title | Fuzzy optimization and multi-criteria decision making in digital marketing |
title_auth | Fuzzy optimization and multi-criteria decision making in digital marketing |
title_exact_search | Fuzzy optimization and multi-criteria decision making in digital marketing |
title_full | Fuzzy optimization and multi-criteria decision making in digital marketing Anil Kumar (ABV-Indian Institute of Information Technology & Management, India), Manoj Kumar Dash (ABV-Indian Institute of Information Technology & Management, India) |
title_fullStr | Fuzzy optimization and multi-criteria decision making in digital marketing Anil Kumar (ABV-Indian Institute of Information Technology & Management, India), Manoj Kumar Dash (ABV-Indian Institute of Information Technology & Management, India) |
title_full_unstemmed | Fuzzy optimization and multi-criteria decision making in digital marketing Anil Kumar (ABV-Indian Institute of Information Technology & Management, India), Manoj Kumar Dash (ABV-Indian Institute of Information Technology & Management, India) |
title_short | Fuzzy optimization and multi-criteria decision making in digital marketing |
title_sort | fuzzy optimization and multi criteria decision making in digital marketing |
url | http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-4666-8808-7 |
work_keys_str_mv | AT kumaranil fuzzyoptimizationandmulticriteriadecisionmakingindigitalmarketing AT dashmanojkumar fuzzyoptimizationandmulticriteriadecisionmakingindigitalmarketing |