APA (7th ed.) Citation

Hua, X., Mei, T., & Hanjalic, A. (2011). Online multimedia advertising: Techniques and technologies. Information Science Reference.

Chicago Style (17th ed.) Citation

Hua, Xian-Sheng, Tao Mei, and Alan Hanjalic. Online Multimedia Advertising: Techniques and Technologies. Hershey ; New York: Information Science Reference, 2011.

MLA (9th ed.) Citation

Hua, Xian-Sheng, et al. Online Multimedia Advertising: Techniques and Technologies. Information Science Reference, 2011.