Strategic Marketing and Innovation for Indian MSMEs:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Singapore
Springer
2017
|
| Schriftenreihe: | India Studies in Business and Economics
|
| Schlagworte: | |
| Online-Zugang: | BTU01 FAB01 FAW01 FHA01 FHI01 FHM01 FHN01 FHO01 FHR01 FKE01 FLA01 FNU01 FRO01 FWS01 FWS02 HTW01 HWR01 TUM01 UBG01 UBR01 UBT01 UBW01 UBY01 UEI01 UER01 UPA01 Volltext |
| Beschreibung: | 1 Online-Ressource (XIII, 131 Seiten) 27 Illustrationen |
| ISBN: | 9789811035906 |
| ISSN: | 2198-0012 |
| DOI: | 10.1007/978-981-10-3590-6 |
Internformat
MARC
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Datensatz im Suchindex
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| _version_ | 1806181004154503168 |
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| author | Srinivasan, R. 1971- Lohith, C.P |
| author_GND | (DE-588)170613879 |
| author_facet | Srinivasan, R. 1971- Lohith, C.P |
| author_role | aut aut |
| author_sort | Srinivasan, R. 1971- |
| author_variant | r s rs c l cl |
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| dewey-full | 658.514 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.514 |
| dewey-search | 658.514 |
| dewey-sort | 3658.514 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| doi_str_mv | 10.1007/978-981-10-3590-6 |
| format | Electronic eBook |
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| id | DE-604.BV044256938 |
| illustrated | Not Illustrated |
| indexdate | 2024-08-01T12:33:53Z |
| institution | BVB |
| isbn | 9789811035906 |
| issn | 2198-0012 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029661946 |
| oclc_num | 992516361 |
| open_access_boolean | |
| owner | DE-355 DE-BY-UBR DE-860 DE-91 DE-BY-TUM DE-1046 DE-1043 DE-Aug4 DE-898 DE-BY-UBR DE-861 DE-523 DE-1049 DE-859 DE-473 DE-BY-UBG DE-29 DE-863 DE-BY-FWS DE-20 DE-1051 DE-862 DE-BY-FWS DE-92 DE-824 DE-2070s DE-M347 DE-573 DE-703 DE-706 DE-739 DE-634 DE-188 DE-83 |
| owner_facet | DE-355 DE-BY-UBR DE-860 DE-91 DE-BY-TUM DE-1046 DE-1043 DE-Aug4 DE-898 DE-BY-UBR DE-861 DE-523 DE-1049 DE-859 DE-473 DE-BY-UBG DE-29 DE-863 DE-BY-FWS DE-20 DE-1051 DE-862 DE-BY-FWS DE-92 DE-824 DE-2070s DE-M347 DE-573 DE-703 DE-706 DE-739 DE-634 DE-188 DE-83 |
| physical | 1 Online-Ressource (XIII, 131 Seiten) 27 Illustrationen |
| psigel | ZDB-2-BUM ZDB-2-BUM_2017 |
| publishDate | 2017 |
| publishDateSearch | 2017 |
| publishDateSort | 2017 |
| publisher | Springer |
| record_format | marc |
| series2 | India Studies in Business and Economics |
| spellingShingle | Srinivasan, R. 1971- Lohith, C.P Strategic Marketing and Innovation for Indian MSMEs Business Market research Management Industrial management Development economics Economic policy Business and Management Innovation/Technology Management Market Research/Competitive Intelligence Development Economics Development Policy Wirtschaft Wirtschaftspolitik Innovationsmanagement (DE-588)4161817-8 gnd Klein- und Mittelbetrieb (DE-588)4031031-0 gnd Marketing (DE-588)4037589-4 gnd Strategisches Management (DE-588)4124261-0 gnd |
| subject_GND | (DE-588)4161817-8 (DE-588)4031031-0 (DE-588)4037589-4 (DE-588)4124261-0 |
| title | Strategic Marketing and Innovation for Indian MSMEs |
| title_auth | Strategic Marketing and Innovation for Indian MSMEs |
| title_exact_search | Strategic Marketing and Innovation for Indian MSMEs |
| title_full | Strategic Marketing and Innovation for Indian MSMEs by R. Srinivasan, C.P. Lohith |
| title_fullStr | Strategic Marketing and Innovation for Indian MSMEs by R. Srinivasan, C.P. Lohith |
| title_full_unstemmed | Strategic Marketing and Innovation for Indian MSMEs by R. Srinivasan, C.P. Lohith |
| title_short | Strategic Marketing and Innovation for Indian MSMEs |
| title_sort | strategic marketing and innovation for indian msmes |
| topic | Business Market research Management Industrial management Development economics Economic policy Business and Management Innovation/Technology Management Market Research/Competitive Intelligence Development Economics Development Policy Wirtschaft Wirtschaftspolitik Innovationsmanagement (DE-588)4161817-8 gnd Klein- und Mittelbetrieb (DE-588)4031031-0 gnd Marketing (DE-588)4037589-4 gnd Strategisches Management (DE-588)4124261-0 gnd |
| topic_facet | Business Market research Management Industrial management Development economics Economic policy Business and Management Innovation/Technology Management Market Research/Competitive Intelligence Development Economics Development Policy Wirtschaft Wirtschaftspolitik Innovationsmanagement Klein- und Mittelbetrieb Marketing Strategisches Management |
| url | https://doi.org/10.1007/978-981-10-3590-6 |
| work_keys_str_mv | AT srinivasanr strategicmarketingandinnovationforindianmsmes AT lohithcp strategicmarketingandinnovationforindianmsmes |