Strategic management in the media: theory to practice
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Los Angeles ; London ; New Delhi ; Singapore ; Washington DC ; Melburne
SAGE
[2017]
|
| Edition: | 2nd Revised edition |
| Subjects: | |
| Physical Description: | xvii, 237 Seiten Diagramme |
| ISBN: | 9781473929500 9781473929494 |
Staff View
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Record in the Search Index
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| author | Küng, Lucy 1958- |
| author_GND | (DE-588)135727634 |
| author_facet | Küng, Lucy 1958- |
| author_role | aut |
| author_sort | Küng, Lucy 1958- |
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| building | Verbundindex |
| bvnumber | BV044231637 |
| classification_rvk | AP 17600 QR 700 |
| ctrlnum | (OCoLC)992542578 (DE-599)BSZ483533556 |
| dewey-full | 302.23068 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 302 - Social interaction |
| dewey-raw | 302.23068 |
| dewey-search | 302.23068 |
| dewey-sort | 3302.23068 |
| dewey-tens | 300 - Social sciences |
| discipline | Allgemeines Soziologie Wirtschaftswissenschaften |
| edition | 2nd Revised edition |
| format | Book |
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| id | DE-604.BV044231637 |
| illustrated | Not Illustrated |
| indexdate | 2024-11-29T11:02:27Z |
| institution | BVB |
| isbn | 9781473929500 9781473929494 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029637271 |
| oclc_num | 992542578 |
| open_access_boolean | |
| owner | DE-739 DE-1049 |
| owner_facet | DE-739 DE-1049 |
| physical | xvii, 237 Seiten Diagramme |
| publishDate | 2017 |
| publishDateSearch | 2017 |
| publishDateSort | 2017 |
| publisher | SAGE |
| record_format | marc |
| spelling | Küng, Lucy 1958- Verfasser (DE-588)135727634 aut Strategic management in the media theory to practice Lucy Küng 2nd Revised edition Los Angeles ; London ; New Delhi ; Singapore ; Washington DC ; Melburne SAGE [2017] xvii, 237 Seiten Diagramme txt rdacontent n rdamedia nc rdacarrier Massenmedien Management (DE-588)4037278-9 gnd rswk-swf Massenmedien (DE-588)4037877-9 gnd rswk-swf Medienökonomie (DE-588)4623124-9 gnd rswk-swf Mass media / Management Strategic planning Massenmedien (DE-588)4037877-9 s Medienökonomie (DE-588)4623124-9 s Management (DE-588)4037278-9 s DE-604 |
| spellingShingle | Küng, Lucy 1958- Strategic management in the media theory to practice Massenmedien Management (DE-588)4037278-9 gnd Massenmedien (DE-588)4037877-9 gnd Medienökonomie (DE-588)4623124-9 gnd |
| subject_GND | (DE-588)4037278-9 (DE-588)4037877-9 (DE-588)4623124-9 |
| title | Strategic management in the media theory to practice |
| title_auth | Strategic management in the media theory to practice |
| title_exact_search | Strategic management in the media theory to practice |
| title_full | Strategic management in the media theory to practice Lucy Küng |
| title_fullStr | Strategic management in the media theory to practice Lucy Küng |
| title_full_unstemmed | Strategic management in the media theory to practice Lucy Küng |
| title_short | Strategic management in the media |
| title_sort | strategic management in the media theory to practice |
| title_sub | theory to practice |
| topic | Massenmedien Management (DE-588)4037278-9 gnd Massenmedien (DE-588)4037877-9 gnd Medienökonomie (DE-588)4623124-9 gnd |
| topic_facet | Massenmedien Management Medienökonomie |
| work_keys_str_mv | AT kunglucy strategicmanagementinthemediatheorytopractice |