Segmentation and lifetime value models: using SAS
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Cary, N.C.
SAS
[July 2013]
|
| Schlagworte: | |
| Beschreibung: | xii, 168 Seiten |
| ISBN: | 1612906966 9781612906966 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV044213387 | ||
| 003 | DE-604 | ||
| 005 | 20170327 | ||
| 007 | t | ||
| 008 | 170307s2013 |||| 00||| eng d | ||
| 020 | |a 1612906966 |c pbk. |9 1-61290-696-6 | ||
| 020 | |a 9781612906966 |c pbk. |9 978-1-61290-696-6 | ||
| 035 | |a (OCoLC)979536031 | ||
| 035 | |a (DE-599)BVBBV044213387 | ||
| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-11 | ||
| 082 | 0 | |a 658/.0563 |2 21 | |
| 084 | |a ST 601 |0 (DE-625)143682: |2 rvk | ||
| 100 | 1 | |a Malthouse, Edward C. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Segmentation and lifetime value models |b using SAS |c Edward C. Malthouse |
| 264 | 1 | |a Cary, N.C. |b SAS |c [July 2013] | |
| 264 | 4 | |c © 2013 | |
| 300 | |a xii, 168 Seiten | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 505 | 8 | |a Includes bibliographical references (p. [159]-161) and index | |
| 505 | 8 | |a Strategic foundations for segmentation and lifetime value models -- Segmentation models -- The simple retention model -- The general retention model -- The migration model -- Data-mining approaches to lifetime value | |
| 630 | 0 | 4 | |a SAS (Computer file) |
| 650 | 7 | |a BUSINESS & ECONOMICS / Industrial Management |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Management |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Management Science |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Organizational Behavior |2 bisacsh | |
| 650 | 7 | |a SAS (Computer file) |2 blmsh | |
| 650 | 7 | |a Business / Data processing |2 local | |
| 650 | 7 | |a Customer relations / Management / Data processing |2 local | |
| 650 | 7 | |a Relationship marketing / Data processing |2 local | |
| 650 | 7 | |a Data mining |2 local | |
| 650 | 4 | |a Datenverarbeitung | |
| 650 | 4 | |a Wirtschaft | |
| 650 | 4 | |a Business |x Data processing | |
| 650 | 4 | |a Customer relations |x Management |x Data processing | |
| 650 | 4 | |a Relationship marketing |x Data processing | |
| 650 | 4 | |a Data mining | |
| 776 | 0 | 8 | |i Erscheint auch als |n Online-Ausgabe |z 1-61290-706-7 |
| 776 | 0 | 8 | |i Erscheint auch als |n Online-Ausgabe |z 978-1-61290-696-6 |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-029619580 | ||
Datensatz im Suchindex
| _version_ | 1804177356642844672 |
|---|---|
| any_adam_object | |
| author | Malthouse, Edward C. |
| author_facet | Malthouse, Edward C. |
| author_role | aut |
| author_sort | Malthouse, Edward C. |
| author_variant | e c m ec ecm |
| building | Verbundindex |
| bvnumber | BV044213387 |
| classification_rvk | ST 601 |
| contents | Includes bibliographical references (p. [159]-161) and index Strategic foundations for segmentation and lifetime value models -- Segmentation models -- The simple retention model -- The general retention model -- The migration model -- Data-mining approaches to lifetime value |
| ctrlnum | (OCoLC)979536031 (DE-599)BVBBV044213387 |
| dewey-full | 658/.0563 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658/.0563 |
| dewey-search | 658/.0563 |
| dewey-sort | 3658 3563 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Informatik Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV044213387 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:46:47Z |
| institution | BVB |
| isbn | 1612906966 9781612906966 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029619580 |
| oclc_num | 979536031 |
| open_access_boolean | |
| owner | DE-11 |
| owner_facet | DE-11 |
| physical | xii, 168 Seiten |
| publishDate | 2013 |
| publishDateSearch | 2013 |
| publishDateSort | 2013 |
| publisher | SAS |
| record_format | marc |
| spelling | Malthouse, Edward C. Verfasser aut Segmentation and lifetime value models using SAS Edward C. Malthouse Cary, N.C. SAS [July 2013] © 2013 xii, 168 Seiten txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references (p. [159]-161) and index Strategic foundations for segmentation and lifetime value models -- Segmentation models -- The simple retention model -- The general retention model -- The migration model -- Data-mining approaches to lifetime value SAS (Computer file) BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh SAS (Computer file) blmsh Business / Data processing local Customer relations / Management / Data processing local Relationship marketing / Data processing local Data mining local Datenverarbeitung Wirtschaft Business Data processing Customer relations Management Data processing Relationship marketing Data processing Data mining Erscheint auch als Online-Ausgabe 1-61290-706-7 Erscheint auch als Online-Ausgabe 978-1-61290-696-6 |
| spellingShingle | Malthouse, Edward C. Segmentation and lifetime value models using SAS Includes bibliographical references (p. [159]-161) and index Strategic foundations for segmentation and lifetime value models -- Segmentation models -- The simple retention model -- The general retention model -- The migration model -- Data-mining approaches to lifetime value SAS (Computer file) BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh SAS (Computer file) blmsh Business / Data processing local Customer relations / Management / Data processing local Relationship marketing / Data processing local Data mining local Datenverarbeitung Wirtschaft Business Data processing Customer relations Management Data processing Relationship marketing Data processing Data mining |
| title | Segmentation and lifetime value models using SAS |
| title_auth | Segmentation and lifetime value models using SAS |
| title_exact_search | Segmentation and lifetime value models using SAS |
| title_full | Segmentation and lifetime value models using SAS Edward C. Malthouse |
| title_fullStr | Segmentation and lifetime value models using SAS Edward C. Malthouse |
| title_full_unstemmed | Segmentation and lifetime value models using SAS Edward C. Malthouse |
| title_short | Segmentation and lifetime value models |
| title_sort | segmentation and lifetime value models using sas |
| title_sub | using SAS |
| topic | SAS (Computer file) BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh SAS (Computer file) blmsh Business / Data processing local Customer relations / Management / Data processing local Relationship marketing / Data processing local Data mining local Datenverarbeitung Wirtschaft Business Data processing Customer relations Management Data processing Relationship marketing Data processing Data mining |
| topic_facet | SAS (Computer file) BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior Business / Data processing Customer relations / Management / Data processing Relationship marketing / Data processing Data mining Datenverarbeitung Wirtschaft Business Data processing Customer relations Management Data processing Relationship marketing Data processing |
| work_keys_str_mv | AT malthouseedwardc segmentationandlifetimevaluemodelsusingsas |