Creating Marketing Magic and Innovative Future Marketing Trends: Proceedings of the 2016 Academy of Marketing Science (AMS) Annual Conference
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Bibliographic Details
Other Authors: Stieler, Maximilian (Editor)
Format: Electronic eBook
Language:English
Published: Cham Springer 2017
Series:Developments in Marketing Science: Proceedings of the Academy of Marketing Science
Subjects:
Online Access:BTU01
FAB01
FAW01
FHA01
FHI01
FHM01
FHN01
FHO01
FHR01
FKE01
FLA01
FNU01
FRO01
FWS01
FWS02
HTW01
HWR01
TUM01
UBG01
UBR01
UBT01
UBW01
UBY01
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UER01
UPA01
Volltext
Physical Description:1 Online-Ressource (XLI, 1514 Seiten) 47 Illustrationen, 30 Illustrationen (farbig)
ISBN:9783319455969
ISSN:2363-6165
DOI:10.1007/978-3-319-45596-9