APA (7th ed.) Citation

Herstatt, C., & Tiwari, R. (2017). Lead Market India: Key Elements and Corporate Perspectives for Frugal Innovations. Springer. https://doi.org/10.1007/978-3-319-46392-6

Chicago Style (17th ed.) Citation

Herstatt, Cornelius, and Rajnish Tiwari. Lead Market India: Key Elements and Corporate Perspectives for Frugal Innovations. Cham: Springer, 2017. https://doi.org/10.1007/978-3-319-46392-6.

MLA (9th ed.) Citation

Herstatt, Cornelius, and Rajnish Tiwari. Lead Market India: Key Elements and Corporate Perspectives for Frugal Innovations. Springer, 2017. https://doi.org/10.1007/978-3-319-46392-6.