The behavioral advantage: what the smartest, most successful companies do differently to win in the B2B arena
Saved in:
| Main Author: | |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
New York
AMACOM
c2004
|
| Subjects: | |
| Item Description: | Includes bibliographical references and index |
| Physical Description: | xi, 308 p. |
| ISBN: | 0814472257 |
Staff View
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| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 500 | |a Includes bibliographical references and index | ||
| 505 | 0 | |a The death of selling -- The changing world of buying and selling -- The chemistry of preference -- Checkmate! : how business development is like chess -- Opening game : conditioning the market -- Middle game : conditioning the customer -- Middle game : building a powerful position -- Late middle game positioning -- End game : conditioning the deal -- Creating a behavioral differentiation strategy -- We are finding it increasingly difficult | |
| 650 | 4 | |a Psychologie | |
| 650 | 4 | |a Organizational behavior | |
| 650 | 4 | |a Organizational effectiveness | |
| 650 | 4 | |a Strategic planning | |
| 650 | 4 | |a Selling |x Psychological aspects | |
| 650 | 4 | |a Customer relations | |
| 650 | 4 | |a Industrial management | |
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| author | Bacon, Terry R. |
| author_facet | Bacon, Terry R. |
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| contents | The death of selling -- The changing world of buying and selling -- The chemistry of preference -- Checkmate! : how business development is like chess -- Opening game : conditioning the market -- Middle game : conditioning the customer -- Middle game : building a powerful position -- Late middle game positioning -- End game : conditioning the deal -- Creating a behavioral differentiation strategy -- We are finding it increasingly difficult |
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| dewey-ones | 658 - General management |
| dewey-raw | 658/.001/9 |
| dewey-search | 658/.001/9 |
| dewey-sort | 3658 11 19 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV044181914 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:46:00Z |
| institution | BVB |
| isbn | 0814472257 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029588759 |
| oclc_num | 56072875 |
| open_access_boolean | |
| physical | xi, 308 p. |
| psigel | ZDB-30-PAD ZDB-30-PBE |
| publishDate | 2004 |
| publishDateSearch | 2004 |
| publishDateSort | 2004 |
| publisher | AMACOM |
| record_format | marc |
| spelling | Bacon, Terry R. Verfasser aut The behavioral advantage what the smartest, most successful companies do differently to win in the B2B arena Terry R. Bacon and David G. Pugh New York AMACOM c2004 xi, 308 p. txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references and index The death of selling -- The changing world of buying and selling -- The chemistry of preference -- Checkmate! : how business development is like chess -- Opening game : conditioning the market -- Middle game : conditioning the customer -- Middle game : building a powerful position -- Late middle game positioning -- End game : conditioning the deal -- Creating a behavioral differentiation strategy -- We are finding it increasingly difficult Psychologie Organizational behavior Organizational effectiveness Strategic planning Selling Psychological aspects Customer relations Industrial management Pugh, David G. 1944- Sonstige oth |
| spellingShingle | Bacon, Terry R. The behavioral advantage what the smartest, most successful companies do differently to win in the B2B arena The death of selling -- The changing world of buying and selling -- The chemistry of preference -- Checkmate! : how business development is like chess -- Opening game : conditioning the market -- Middle game : conditioning the customer -- Middle game : building a powerful position -- Late middle game positioning -- End game : conditioning the deal -- Creating a behavioral differentiation strategy -- We are finding it increasingly difficult Psychologie Organizational behavior Organizational effectiveness Strategic planning Selling Psychological aspects Customer relations Industrial management |
| title | The behavioral advantage what the smartest, most successful companies do differently to win in the B2B arena |
| title_auth | The behavioral advantage what the smartest, most successful companies do differently to win in the B2B arena |
| title_exact_search | The behavioral advantage what the smartest, most successful companies do differently to win in the B2B arena |
| title_full | The behavioral advantage what the smartest, most successful companies do differently to win in the B2B arena Terry R. Bacon and David G. Pugh |
| title_fullStr | The behavioral advantage what the smartest, most successful companies do differently to win in the B2B arena Terry R. Bacon and David G. Pugh |
| title_full_unstemmed | The behavioral advantage what the smartest, most successful companies do differently to win in the B2B arena Terry R. Bacon and David G. Pugh |
| title_short | The behavioral advantage |
| title_sort | the behavioral advantage what the smartest most successful companies do differently to win in the b2b arena |
| title_sub | what the smartest, most successful companies do differently to win in the B2B arena |
| topic | Psychologie Organizational behavior Organizational effectiveness Strategic planning Selling Psychological aspects Customer relations Industrial management |
| topic_facet | Psychologie Organizational behavior Organizational effectiveness Strategic planning Selling Psychological aspects Customer relations Industrial management |
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