Corporate reputation: managing opportunities and threats
Saved in:
| Format: | Electronic eBook |
|---|---|
| Language: | English |
| Published: |
Farnham, England
Gower
c2011
|
| Subjects: | |
| Item Description: | Includes index |
| Physical Description: | xvi, 338 p. |
| ISBN: | 9781409423270 |
Staff View
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| 245 | 1 | 0 | |a Corporate reputation |b managing opportunities and threats |c edited by Ronald J. Burke, Graeme Martin and Cary L. Cooper |
| 264 | 1 | |a Farnham, England |b Gower |c c2011 | |
| 300 | |a xvi, 338 p. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 500 | |a Includes index | ||
| 505 | 0 | |a Corporate reputations : development, maintenance, change and repair / Ronald J. Burke -- The meaning and measurement of corporate reputation / Gary Davies -- Measuring the impact of corporate reputation on stakeholder behavior / Manfred Schwaiger ... [et al.] -- Reputation and corporate social responsibility : a global view / Philip H. Mirvis -- Organizational identity, corporate social performance and corporate reputation : their roles in creating organizational attractiveness / Kristin B. Backhaus -- Employer branding, the psychological contract and the delicate act of expectation management and keeping promises / Kerry Grigg -- Managing corporate reputations, strategic human resource management (SHRM) and negative capabilities / Graeme Martin, Paul Gollan and Kerry Grigg -- From applause to notoriety : organizational reputation and corporate governance / Charles McMillan -- The role of the CEO and leadership branding-credibility not celebrity / Julie Hodges -- The role of the news media in corporate reputation management / Craig E. Carroll -- The impact of Web 2.0 and Enterprise 2.0 on corporate reputation : benefits, problems and prospects / Martin Reddington and Helen Francis -- Re-creating reputation through authentic interaction : using social media to connect with individual stakeholders / C.V. Harquail -- Corporate governance and corporate reputation : a disaster story / Thomas Clarke -- Corporate rebranding / Dale Miller and Bill Merrilees -- Repairing damages to reputations : a relational and behavioral perspective / Moonweon Rhee and Robin J. Hadwick | |
| 650 | 4 | |a Corporate image | |
| 650 | 4 | |a Brand name products |x Management | |
| 650 | 4 | |a Corporations |x Public relations | |
| 650 | 4 | |a Organizational effectiveness | |
| 650 | 4 | |a Performance |x Management | |
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| 700 | 1 | |a Burke, Ronald J. |e Sonstige |4 oth | |
| 700 | 1 | |a Martin, Graeme |e Sonstige |4 oth | |
| 700 | 1 | |a Cooper, Cary L. |e Sonstige |4 oth | |
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Record in the Search Index
| _version_ | 1804177257071116288 |
|---|---|
| any_adam_object | |
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| bvnumber | BV044152745 |
| classification_rvk | QP 320 |
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| contents | Corporate reputations : development, maintenance, change and repair / Ronald J. Burke -- The meaning and measurement of corporate reputation / Gary Davies -- Measuring the impact of corporate reputation on stakeholder behavior / Manfred Schwaiger ... [et al.] -- Reputation and corporate social responsibility : a global view / Philip H. Mirvis -- Organizational identity, corporate social performance and corporate reputation : their roles in creating organizational attractiveness / Kristin B. Backhaus -- Employer branding, the psychological contract and the delicate act of expectation management and keeping promises / Kerry Grigg -- Managing corporate reputations, strategic human resource management (SHRM) and negative capabilities / Graeme Martin, Paul Gollan and Kerry Grigg -- From applause to notoriety : organizational reputation and corporate governance / Charles McMillan -- The role of the CEO and leadership branding-credibility not celebrity / Julie Hodges -- The role of the news media in corporate reputation management / Craig E. Carroll -- The impact of Web 2.0 and Enterprise 2.0 on corporate reputation : benefits, problems and prospects / Martin Reddington and Helen Francis -- Re-creating reputation through authentic interaction : using social media to connect with individual stakeholders / C.V. Harquail -- Corporate governance and corporate reputation : a disaster story / Thomas Clarke -- Corporate rebranding / Dale Miller and Bill Merrilees -- Repairing damages to reputations : a relational and behavioral perspective / Moonweon Rhee and Robin J. Hadwick |
| ctrlnum | (ZDB-30-PAD)EBC679215 (ZDB-89-EBL)EBL679215 (OCoLC)726826725 (DE-599)BVBBV044152745 |
| dewey-full | 659.2 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.2 |
| dewey-search | 659.2 |
| dewey-sort | 3659.2 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| spelling | Corporate reputation managing opportunities and threats edited by Ronald J. Burke, Graeme Martin and Cary L. Cooper Farnham, England Gower c2011 xvi, 338 p. txt rdacontent c rdamedia cr rdacarrier Includes index Corporate reputations : development, maintenance, change and repair / Ronald J. Burke -- The meaning and measurement of corporate reputation / Gary Davies -- Measuring the impact of corporate reputation on stakeholder behavior / Manfred Schwaiger ... [et al.] -- Reputation and corporate social responsibility : a global view / Philip H. Mirvis -- Organizational identity, corporate social performance and corporate reputation : their roles in creating organizational attractiveness / Kristin B. Backhaus -- Employer branding, the psychological contract and the delicate act of expectation management and keeping promises / Kerry Grigg -- Managing corporate reputations, strategic human resource management (SHRM) and negative capabilities / Graeme Martin, Paul Gollan and Kerry Grigg -- From applause to notoriety : organizational reputation and corporate governance / Charles McMillan -- The role of the CEO and leadership branding-credibility not celebrity / Julie Hodges -- The role of the news media in corporate reputation management / Craig E. Carroll -- The impact of Web 2.0 and Enterprise 2.0 on corporate reputation : benefits, problems and prospects / Martin Reddington and Helen Francis -- Re-creating reputation through authentic interaction : using social media to connect with individual stakeholders / C.V. Harquail -- Corporate governance and corporate reputation : a disaster story / Thomas Clarke -- Corporate rebranding / Dale Miller and Bill Merrilees -- Repairing damages to reputations : a relational and behavioral perspective / Moonweon Rhee and Robin J. Hadwick Corporate image Brand name products Management Corporations Public relations Organizational effectiveness Performance Management Unternehmen (DE-588)4061963-1 gnd rswk-swf Strategisches Management (DE-588)4124261-0 gnd rswk-swf Prestige (DE-588)4076334-1 gnd rswk-swf 1\p (DE-588)4143413-4 Aufsatzsammlung gnd-content Unternehmen (DE-588)4061963-1 s Prestige (DE-588)4076334-1 s Strategisches Management (DE-588)4124261-0 s 2\p DE-604 Burke, Ronald J. Sonstige oth Martin, Graeme Sonstige oth Cooper, Cary L. Sonstige oth Erscheint auch als Druck-Ausgabe, Hardcover 978-0-566-09205-3 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Corporate reputation managing opportunities and threats Corporate reputations : development, maintenance, change and repair / Ronald J. Burke -- The meaning and measurement of corporate reputation / Gary Davies -- Measuring the impact of corporate reputation on stakeholder behavior / Manfred Schwaiger ... [et al.] -- Reputation and corporate social responsibility : a global view / Philip H. Mirvis -- Organizational identity, corporate social performance and corporate reputation : their roles in creating organizational attractiveness / Kristin B. Backhaus -- Employer branding, the psychological contract and the delicate act of expectation management and keeping promises / Kerry Grigg -- Managing corporate reputations, strategic human resource management (SHRM) and negative capabilities / Graeme Martin, Paul Gollan and Kerry Grigg -- From applause to notoriety : organizational reputation and corporate governance / Charles McMillan -- The role of the CEO and leadership branding-credibility not celebrity / Julie Hodges -- The role of the news media in corporate reputation management / Craig E. Carroll -- The impact of Web 2.0 and Enterprise 2.0 on corporate reputation : benefits, problems and prospects / Martin Reddington and Helen Francis -- Re-creating reputation through authentic interaction : using social media to connect with individual stakeholders / C.V. Harquail -- Corporate governance and corporate reputation : a disaster story / Thomas Clarke -- Corporate rebranding / Dale Miller and Bill Merrilees -- Repairing damages to reputations : a relational and behavioral perspective / Moonweon Rhee and Robin J. Hadwick Corporate image Brand name products Management Corporations Public relations Organizational effectiveness Performance Management Unternehmen (DE-588)4061963-1 gnd Strategisches Management (DE-588)4124261-0 gnd Prestige (DE-588)4076334-1 gnd |
| subject_GND | (DE-588)4061963-1 (DE-588)4124261-0 (DE-588)4076334-1 (DE-588)4143413-4 |
| title | Corporate reputation managing opportunities and threats |
| title_auth | Corporate reputation managing opportunities and threats |
| title_exact_search | Corporate reputation managing opportunities and threats |
| title_full | Corporate reputation managing opportunities and threats edited by Ronald J. Burke, Graeme Martin and Cary L. Cooper |
| title_fullStr | Corporate reputation managing opportunities and threats edited by Ronald J. Burke, Graeme Martin and Cary L. Cooper |
| title_full_unstemmed | Corporate reputation managing opportunities and threats edited by Ronald J. Burke, Graeme Martin and Cary L. Cooper |
| title_short | Corporate reputation |
| title_sort | corporate reputation managing opportunities and threats |
| title_sub | managing opportunities and threats |
| topic | Corporate image Brand name products Management Corporations Public relations Organizational effectiveness Performance Management Unternehmen (DE-588)4061963-1 gnd Strategisches Management (DE-588)4124261-0 gnd Prestige (DE-588)4076334-1 gnd |
| topic_facet | Corporate image Brand name products Management Corporations Public relations Organizational effectiveness Performance Management Unternehmen Strategisches Management Prestige Aufsatzsammlung |
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