Market research handbook:
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Bibliographic Details
Format: Electronic eBook
Language:English
Published: Chichester, West Sussex, England John Wiley & Sons c2007
Edition:5th ed. , edited by Mario van Hamersveld, Cees de Bont
Subjects:
Item Description:Rev. ed. of: The ESOMAR handbook of market and opinion research / edited by Colin McDonald, Phyllis Vangelder. 4th ed. c1998
Includes bibliographical references and index
Physical Description:xxvi, 627 p.
ISBN:9780470517932

There is no print copy available.

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