Powers of persuasion: the inside story of British advertising : 1951-2000
Saved in:
| Main Author: | |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Oxford
Oxford University Press
2008
|
| Subjects: | |
| Item Description: | Includes bibliographical references (p. [256]-265) and index |
| Physical Description: | 288 p., [16] p. of plates |
| ISBN: | 9780199228010 0199228019 |
Staff View
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| 245 | 1 | 0 | |a Powers of persuasion |b the inside story of British advertising : 1951-2000 |c Winston Fletcher |
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| 300 | |a 288 p., [16] p. of plates | ||
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| 648 | 4 | |a Geschichte 1900-2000 | |
| 648 | 7 | |a Geschichte 1951-2000 |2 gnd |9 rswk-swf | |
| 650 | 4 | |a Geschichte | |
| 650 | 4 | |a Advertising |z Great Britain |x History |y 20th century | |
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Record in the Search Index
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| author | Fletcher, Winston |
| author_facet | Fletcher, Winston |
| author_role | aut |
| author_sort | Fletcher, Winston |
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| building | Verbundindex |
| bvnumber | BV044135325 |
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| contents | 1951 : watershed year -- Antecedents : look back in wonder -- The nineteen fifties : the television upheaval -- The nineteen sixties : 'you've never had it so good' -- The nineteen seventies : Britain takes the lead -- The nineteen eighties : Brits buy up the business -- The nineteen nineties : recession and globalization -- Crystal balling : peering into a cloudy future |
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| dewey-full | 659.10941 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.10941 |
| dewey-search | 659.10941 |
| dewey-sort | 3659.10941 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| era | Geschichte 1900-2000 Geschichte 1951-2000 gnd |
| era_facet | Geschichte 1900-2000 Geschichte 1951-2000 |
| format | Electronic eBook |
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| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:44:43Z |
| institution | BVB |
| isbn | 9780199228010 0199228019 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029542170 |
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| physical | 288 p., [16] p. of plates |
| psigel | ZDB-30-PAD ZDB-30-PBE |
| publishDate | 2008 |
| publishDateSearch | 2008 |
| publishDateSort | 2008 |
| publisher | Oxford University Press |
| record_format | marc |
| spelling | Fletcher, Winston Verfasser aut Powers of persuasion the inside story of British advertising : 1951-2000 Winston Fletcher Oxford Oxford University Press 2008 288 p., [16] p. of plates txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references (p. [256]-265) and index 1951 : watershed year -- Antecedents : look back in wonder -- The nineteen fifties : the television upheaval -- The nineteen sixties : 'you've never had it so good' -- The nineteen seventies : Britain takes the lead -- The nineteen eighties : Brits buy up the business -- The nineteen nineties : recession and globalization -- Crystal balling : peering into a cloudy future Geschichte 1900-2000 Geschichte 1951-2000 gnd rswk-swf Geschichte Advertising Great Britain History 20th century Werbung (DE-588)4065541-6 gnd rswk-swf Großbritannien Großbritannien (DE-588)4022153-2 gnd rswk-swf Großbritannien (DE-588)4022153-2 g Werbung (DE-588)4065541-6 s Geschichte 1951-2000 z 1\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Fletcher, Winston Powers of persuasion the inside story of British advertising : 1951-2000 1951 : watershed year -- Antecedents : look back in wonder -- The nineteen fifties : the television upheaval -- The nineteen sixties : 'you've never had it so good' -- The nineteen seventies : Britain takes the lead -- The nineteen eighties : Brits buy up the business -- The nineteen nineties : recession and globalization -- Crystal balling : peering into a cloudy future Geschichte Advertising Great Britain History 20th century Werbung (DE-588)4065541-6 gnd |
| subject_GND | (DE-588)4065541-6 (DE-588)4022153-2 |
| title | Powers of persuasion the inside story of British advertising : 1951-2000 |
| title_auth | Powers of persuasion the inside story of British advertising : 1951-2000 |
| title_exact_search | Powers of persuasion the inside story of British advertising : 1951-2000 |
| title_full | Powers of persuasion the inside story of British advertising : 1951-2000 Winston Fletcher |
| title_fullStr | Powers of persuasion the inside story of British advertising : 1951-2000 Winston Fletcher |
| title_full_unstemmed | Powers of persuasion the inside story of British advertising : 1951-2000 Winston Fletcher |
| title_short | Powers of persuasion |
| title_sort | powers of persuasion the inside story of british advertising 1951 2000 |
| title_sub | the inside story of British advertising : 1951-2000 |
| topic | Geschichte Advertising Great Britain History 20th century Werbung (DE-588)4065541-6 gnd |
| topic_facet | Geschichte Advertising Great Britain History 20th century Werbung Großbritannien |
| work_keys_str_mv | AT fletcherwinston powersofpersuasiontheinsidestoryofbritishadvertising19512000 |