Imms, M. (2002). An introduction to qualitative market research. Sage.
Chicago Style (17th ed.) CitationImms, Mike. An Introduction to Qualitative Market Research. London: Sage, 2002.
MLA (9th ed.) CitationImms, Mike. An Introduction to Qualitative Market Research. Sage, 2002.
Warning: These citations may not always be 100% accurate.