APA (7th ed.) Citation

Nair, S. R. (2009). Consumer behaviour and marketing research: (text and cases) (Rev. ed.). Himalaya Pub. House.

Chicago Style (17th ed.) Citation

Nair, Suja R. Consumer Behaviour and Marketing Research: (text and Cases). Rev. ed. Mumbai [India]: Himalaya Pub. House, 2009.

MLA (9th ed.) Citation

Nair, Suja R. Consumer Behaviour and Marketing Research: (text and Cases). Rev. ed. Himalaya Pub. House, 2009.