APA (7th ed.) Citation

Griffin, J. (2001). Customer winback: How to recapture lost customers and keep them loyal. Jossey-Bass.

Chicago Style (17th ed.) Citation

Griffin, Jill. Customer Winback: How to Recapture Lost Customers and Keep Them Loyal. San Francisco: Jossey-Bass, 2001.

MLA (9th ed.) Citation

Griffin, Jill. Customer Winback: How to Recapture Lost Customers and Keep Them Loyal. Jossey-Bass, 2001.

Warning: These citations may not always be 100% accurate.