Critical multimodal studies of popular discourse:
Saved in:
| Other Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
London ; New York
Routledge
2016
|
| Edition: | First issued in paperback |
| Series: | Routledge studies in multimodality
8 |
| Subjects: | |
| Online Access: | Inhaltsverzeichnis |
| Item Description: | Includes bibliographical references and index |
| Physical Description: | xiii, 272 Seiten Illustrationen |
| ISBN: | 9781138210530 9780415624718 |
Staff View
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Record in the Search Index
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|---|---|
| adam_text | Contents
List of Figures Vll
List of Tables ix
Acknowledgments xi
From Multimodal to Critical Multimodal Studies
through Popular Discourse 1
EMILIA DJONOV AND SUMIN ZHAO
PARTI
Methodological and Theoretical Challenges
2 Revisiting Cinematic Authorship: A Multimodal Approach 17
CHIAOI TSENG AND JOHN A. BATEMAN
3 The Television Title Sequence: A Visual Analysis of
Flight of the Conchords 36
MONIKA BEDNAREK
4 The Strategic Use of the Visual Mode in
Advertising Metaphors 55
CHARLES FORCEVILLE
5 Japanese Street Fashion for Young People: A Multimodal
Digital Humanities Approach for Identifying Sociocultural
Patterns and Trends 71
ALEXEY PODLASOV AND KAY L. O’HALLORAN
PART II
Key Issues in Contemporary Popular Culture
6 Multimodal Constructions of the Nation: How China’s
Music-Entertainment Television Has Incorporated Macau
into the National Fold 93
LAUREN GORFINKEL
vi Contents
7 A Multimodal Analysis of the Environment Beat
in a Music Video 109
CARMEN DANIELA MAIER AND JUDITH LEAH CROSS
8 Representations of the Institutional ‘Self’ in Web-Based
Business News Discourse 125
SABINE TAN
9 Selling the ‘Indie Taste5: A Social Semiotic Analysis
of frankie Magazine 143
SUMIN ZHAO
10 From Popularization to Marketization: The Hypermodal
Nucleus in Institutional Science News 160
YIQIONG ZHANG AND KAY L. O’HALLORAN
PART III
New Audienceship and Authorship in Popular Discourse
11 Telling a Different Story: Stance in Verbal-Visual
Displays in the News 181
DOROTHY ECONOMOU
12 Point of View in Picture Books and Animated Film
Adaptations: Informing Critical Multimodal
Comprehension and Composition Pedagogy 202
LEN UNSWORTH
13 Points of Difference: Intermodal Complementarity and
Social Critical Literacy in Children’s Multimodal Texts 217
ANGELA THOMAS
14 Bullet Points, New Writing, and the Marketization of
Public Discourse: A Critical Multimodal Perspective 232
EMILIA DJONOV AND THEO VAN LEEUWEN
15 Toward a Semiotics of Listening 251
THEO VAN LEEUWEN
Contributors 265
Index 269
|
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| illustrated | Illustrated |
| indexdate | 2024-07-10T07:40:10Z |
| institution | BVB |
| isbn | 9781138210530 9780415624718 |
| language | English |
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| physical | xiii, 272 Seiten Illustrationen |
| publishDate | 2016 |
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| publisher | Routledge |
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| series | Routledge studies in multimodality |
| series2 | Routledge studies in multimodality |
| spelling | Critical multimodal studies of popular discourse edited by Emilia Djonov and Sumin Zhao First issued in paperback London ; New York Routledge 2016 xiii, 272 Seiten Illustrationen txt rdacontent n rdamedia nc rdacarrier Routledge studies in multimodality 8 Includes bibliographical references and index Gesellschaft Multimodalität (DE-588)7859426-1 gnd rswk-swf Kritische Diskursanalyse (DE-588)1030376883 gnd rswk-swf Critical discourse analysis Modality (Linguistics) Communication / Methodology Discourse analysis / Social aspects Kritische Diskursanalyse (DE-588)1030376883 s Multimodalität (DE-588)7859426-1 s DE-604 Djonov, Emilia 1975- (DE-588)1045254649 edt Zhao, Sumin edt Routledge studies in multimodality 8 (DE-604)BV035752678 8 Digitalisierung UB Passau - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029385006&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Critical multimodal studies of popular discourse Routledge studies in multimodality Gesellschaft Multimodalität (DE-588)7859426-1 gnd Kritische Diskursanalyse (DE-588)1030376883 gnd |
| subject_GND | (DE-588)7859426-1 (DE-588)1030376883 |
| title | Critical multimodal studies of popular discourse |
| title_auth | Critical multimodal studies of popular discourse |
| title_exact_search | Critical multimodal studies of popular discourse |
| title_full | Critical multimodal studies of popular discourse edited by Emilia Djonov and Sumin Zhao |
| title_fullStr | Critical multimodal studies of popular discourse edited by Emilia Djonov and Sumin Zhao |
| title_full_unstemmed | Critical multimodal studies of popular discourse edited by Emilia Djonov and Sumin Zhao |
| title_short | Critical multimodal studies of popular discourse |
| title_sort | critical multimodal studies of popular discourse |
| topic | Gesellschaft Multimodalität (DE-588)7859426-1 gnd Kritische Diskursanalyse (DE-588)1030376883 gnd |
| topic_facet | Gesellschaft Multimodalität Kritische Diskursanalyse |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029385006&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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