The business of healthcare innovation:
The Business of Healthcare Innovation is a wide-ranging analysis of business trends in the manufacturing segment of the healthcare industry. It provides a thorough overview and introduction to the innovative sectors fueling improvements in healthcare: pharmaceuticals, biotechnology, platform technol...
Gespeichert in:
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| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Cambridge
Cambridge University Press
2012
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| Ausgabe: | Second edition |
| Schlagworte: | |
| Online-Zugang: | BSB01 UBG01 Volltext |
| Zusammenfassung: | The Business of Healthcare Innovation is a wide-ranging analysis of business trends in the manufacturing segment of the healthcare industry. It provides a thorough overview and introduction to the innovative sectors fueling improvements in healthcare: pharmaceuticals, biotechnology, platform technology, medical devices and information technology. For each sector, the book examines the basis and trends in scientific innovation, the business and revenue models pursued to commercialize that innovation, the regulatory constraints within which each sector must operate and the growing issues posed by more activist payers and consumers. Specific topics include market structure and competition, the economics and rationale of product development, pricing, sales and marketing, contract negotiations with buyers, alliances versus mergers, business strategies and prospects for growth. Written by professors of the Wharton School and industry executives, the book shows why healthcare sectors are such an important source of growth in any nation's economy |
| Beschreibung: | Title from publisher's bibliographic system (viewed on 05 Oct 2015) |
| Beschreibung: | 1 online resource (xxiv, 574 pages) |
| ISBN: | 9781139176620 |
| DOI: | 10.1017/CBO9781139176620 |
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| 505 | 8 | 0 | |t Machine generated contents note: List of figures; List of contributors |t The business of healthcare innovation in the Wharton School curriculum / Lawton R. Burns |t The pharmaceutical industry: re-booted and re-invigorated / Jonathan P. Northrup with Marina Tarasova and Lee Kalowski |t Pharmaceutical strategy and the evolving role of mergers and acquisitions (M & A) / Lawton R. Burns, Sean Nicholson and Joanna P. Wolkowski |t The biotechnology sector |t therapeutics / Cary G. Pfeffer |t Biotechnology business and revenue models: implications for strategic alliances and capitalization / Stephen M. Sammut |t The medical device sector / Kurt H. Kruger and Max A. Kruger |t The healthcare information technology sector / Adam C. Powell and Jeff C. Goldsmith |t Healthcare innovation across sectors: convergences and divergences / Lawton R. Burns, David M. Lawrence and Stephen M. Sammut |
| 520 | |a The Business of Healthcare Innovation is a wide-ranging analysis of business trends in the manufacturing segment of the healthcare industry. It provides a thorough overview and introduction to the innovative sectors fueling improvements in healthcare: pharmaceuticals, biotechnology, platform technology, medical devices and information technology. For each sector, the book examines the basis and trends in scientific innovation, the business and revenue models pursued to commercialize that innovation, the regulatory constraints within which each sector must operate and the growing issues posed by more activist payers and consumers. Specific topics include market structure and competition, the economics and rationale of product development, pricing, sales and marketing, contract negotiations with buyers, alliances versus mergers, business strategies and prospects for growth. Written by professors of the Wharton School and industry executives, the book shows why healthcare sectors are such an important source of growth in any nation's economy | ||
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| 650 | 4 | |a Medical technology / Economic aspects | |
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Datensatz im Suchindex
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| author2 | Burns, Lawton R. |
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| contents | Machine generated contents note: List of figures; List of contributors The business of healthcare innovation in the Wharton School curriculum / Lawton R. Burns The pharmaceutical industry: re-booted and re-invigorated / Jonathan P. Northrup with Marina Tarasova and Lee Kalowski Pharmaceutical strategy and the evolving role of mergers and acquisitions (M & A) / Lawton R. Burns, Sean Nicholson and Joanna P. Wolkowski The biotechnology sector therapeutics / Cary G. Pfeffer Biotechnology business and revenue models: implications for strategic alliances and capitalization / Stephen M. Sammut The medical device sector / Kurt H. Kruger and Max A. Kruger The healthcare information technology sector / Adam C. Powell and Jeff C. Goldsmith Healthcare innovation across sectors: convergences and divergences / Lawton R. Burns, David M. Lawrence and Stephen M. Sammut |
| ctrlnum | (ZDB-20-CBO)CR9781139176620 (OCoLC)847045577 (DE-599)BVBBV043925762 |
| dewey-full | 610.28 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 610 - Medicine and health |
| dewey-raw | 610.28 |
| dewey-search | 610.28 |
| dewey-sort | 3610.28 |
| dewey-tens | 610 - Medicine and health |
| discipline | Wirtschaftswissenschaften Medizin |
| doi_str_mv | 10.1017/CBO9781139176620 |
| edition | Second edition |
| format | Electronic eBook |
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| isbn | 9781139176620 |
| language | English |
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| spelling | The business of healthcare innovation edited by Lawton Robert Burns Second edition Cambridge Cambridge University Press 2012 1 online resource (xxiv, 574 pages) txt rdacontent c rdamedia cr rdacarrier Title from publisher's bibliographic system (viewed on 05 Oct 2015) Machine generated contents note: List of figures; List of contributors The business of healthcare innovation in the Wharton School curriculum / Lawton R. Burns The pharmaceutical industry: re-booted and re-invigorated / Jonathan P. Northrup with Marina Tarasova and Lee Kalowski Pharmaceutical strategy and the evolving role of mergers and acquisitions (M & A) / Lawton R. Burns, Sean Nicholson and Joanna P. Wolkowski The biotechnology sector therapeutics / Cary G. Pfeffer Biotechnology business and revenue models: implications for strategic alliances and capitalization / Stephen M. Sammut The medical device sector / Kurt H. Kruger and Max A. Kruger The healthcare information technology sector / Adam C. Powell and Jeff C. Goldsmith Healthcare innovation across sectors: convergences and divergences / Lawton R. Burns, David M. Lawrence and Stephen M. Sammut The Business of Healthcare Innovation is a wide-ranging analysis of business trends in the manufacturing segment of the healthcare industry. It provides a thorough overview and introduction to the innovative sectors fueling improvements in healthcare: pharmaceuticals, biotechnology, platform technology, medical devices and information technology. For each sector, the book examines the basis and trends in scientific innovation, the business and revenue models pursued to commercialize that innovation, the regulatory constraints within which each sector must operate and the growing issues posed by more activist payers and consumers. Specific topics include market structure and competition, the economics and rationale of product development, pricing, sales and marketing, contract negotiations with buyers, alliances versus mergers, business strategies and prospects for growth. Written by professors of the Wharton School and industry executives, the book shows why healthcare sectors are such an important source of growth in any nation's economy Medical care / Technological innovations Medical technology / Economic aspects Business forecasting Economic forecasting Marktentwicklung (DE-588)4123713-4 gnd rswk-swf Technischer Fortschritt (DE-588)4059252-2 gnd rswk-swf Medizintechnik (DE-588)4074676-8 gnd rswk-swf 1\p (DE-588)4143413-4 Aufsatzsammlung gnd-content Medizintechnik (DE-588)4074676-8 s Technischer Fortschritt (DE-588)4059252-2 s Marktentwicklung (DE-588)4123713-4 s 2\p DE-604 Burns, Lawton R. edt Erscheint auch als Druckausgabe 978-1-107-02497-7 Erscheint auch als Druckausgabe 978-1-107-60777-4 https://doi.org/10.1017/CBO9781139176620 Verlag URL des Erstveröffentlichers Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | The business of healthcare innovation Machine generated contents note: List of figures; List of contributors The business of healthcare innovation in the Wharton School curriculum / Lawton R. Burns The pharmaceutical industry: re-booted and re-invigorated / Jonathan P. Northrup with Marina Tarasova and Lee Kalowski Pharmaceutical strategy and the evolving role of mergers and acquisitions (M & A) / Lawton R. Burns, Sean Nicholson and Joanna P. Wolkowski The biotechnology sector therapeutics / Cary G. Pfeffer Biotechnology business and revenue models: implications for strategic alliances and capitalization / Stephen M. Sammut The medical device sector / Kurt H. Kruger and Max A. Kruger The healthcare information technology sector / Adam C. Powell and Jeff C. Goldsmith Healthcare innovation across sectors: convergences and divergences / Lawton R. Burns, David M. Lawrence and Stephen M. Sammut Medical care / Technological innovations Medical technology / Economic aspects Business forecasting Economic forecasting Marktentwicklung (DE-588)4123713-4 gnd Technischer Fortschritt (DE-588)4059252-2 gnd Medizintechnik (DE-588)4074676-8 gnd |
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| title | The business of healthcare innovation |
| title_alt | Machine generated contents note: List of figures; List of contributors The business of healthcare innovation in the Wharton School curriculum / Lawton R. Burns The pharmaceutical industry: re-booted and re-invigorated / Jonathan P. Northrup with Marina Tarasova and Lee Kalowski Pharmaceutical strategy and the evolving role of mergers and acquisitions (M & A) / Lawton R. Burns, Sean Nicholson and Joanna P. Wolkowski The biotechnology sector therapeutics / Cary G. Pfeffer Biotechnology business and revenue models: implications for strategic alliances and capitalization / Stephen M. Sammut The medical device sector / Kurt H. Kruger and Max A. Kruger The healthcare information technology sector / Adam C. Powell and Jeff C. Goldsmith Healthcare innovation across sectors: convergences and divergences / Lawton R. Burns, David M. Lawrence and Stephen M. Sammut |
| title_auth | The business of healthcare innovation |
| title_exact_search | The business of healthcare innovation |
| title_full | The business of healthcare innovation edited by Lawton Robert Burns |
| title_fullStr | The business of healthcare innovation edited by Lawton Robert Burns |
| title_full_unstemmed | The business of healthcare innovation edited by Lawton Robert Burns |
| title_short | The business of healthcare innovation |
| title_sort | the business of healthcare innovation |
| topic | Medical care / Technological innovations Medical technology / Economic aspects Business forecasting Economic forecasting Marktentwicklung (DE-588)4123713-4 gnd Technischer Fortschritt (DE-588)4059252-2 gnd Medizintechnik (DE-588)4074676-8 gnd |
| topic_facet | Medical care / Technological innovations Medical technology / Economic aspects Business forecasting Economic forecasting Marktentwicklung Technischer Fortschritt Medizintechnik Aufsatzsammlung |
| url | https://doi.org/10.1017/CBO9781139176620 |
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