Special section on Theory and practice of value co-creation in B2B systems:
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Bibliographic Details
Other Authors: LaPlaca, Peter J. 1946-2024 (Editor), Lindgreen, Adam (Editor)
Format: Book
Language:English
Published: New York, NY Elsevier [2016]
Series:Industrial marketing management volume 56 (July 2016)
Subjects:
Online Access:Inhaltsverzeichnis
Physical Description:180 Seiten Diagramme

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