The quintessence of strategic management: what you really need to know to survive in business
Gespeichert in:
Vorheriger Titel: | ISBN:9783642145438 |
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Hauptverfasser: | , , |
Format: | Buch |
Sprache: | English German |
Veröffentlicht: |
Berlin ; Heidelberg
Springer
2016
|
Ausgabe: | Second edition |
Schriftenreihe: | Quintessence series
|
Schlagworte: | |
Online-Zugang: | Inhaltstext Inhaltsverzeichnis |
Beschreibung: | VII, 113 Seiten Illustrationen, Diagramme, Karten 24 cm, 0 g |
ISBN: | 3662484897 9783662484890 |
Internformat
MARC
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245 | 1 | 0 | |a The quintessence of strategic management |b what you really need to know to survive in business |c Philip Kotler, Roland Berger, Nils Bickhoff |
250 | |a Second edition | ||
264 | 1 | |a Berlin ; Heidelberg |b Springer |c 2016 | |
264 | 4 | |c [2016] | |
300 | |a VII, 113 Seiten |b Illustrationen, Diagramme, Karten |c 24 cm, 0 g | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
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490 | 0 | |a Quintessence series | |
650 | 0 | 7 | |a Strategisches Management |0 (DE-588)4124261-0 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Wettbewerbsvorteil |0 (DE-588)4219652-8 |2 gnd |9 rswk-swf |
653 | |a Business process reengineering | ||
653 | |a Strategic management | ||
653 | |a Corporate strategy | ||
653 | |a Strategic brand management | ||
653 | |a Corporate growth strategy | ||
653 | |a Business | ||
653 | |a Strategy | ||
653 | |a Process-based response | ||
653 | |a Strategic planning | ||
653 | |a Operational planning | ||
653 | |a Management | ||
653 | |a Branding | ||
653 | |a Entrepreneurship | ||
689 | 0 | 0 | |a Strategisches Management |0 (DE-588)4124261-0 |D s |
689 | 0 | 1 | |a Wettbewerbsvorteil |0 (DE-588)4219652-8 |D s |
689 | 0 | |8 1\p |5 DE-604 | |
700 | 1 | |a Berger, Roland |d 1937- |e Verfasser |0 (DE-588)124388612 |4 aut | |
700 | 1 | |a Bickhoff, Nils |d 1969- |e Verfasser |0 (DE-588)173427766 |4 aut | |
710 | 2 | |a Springer-Verlag GmbH |0 (DE-588)1065168780 |4 pbl | |
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Datensatz im Suchindex
_version_ | 1817967941201690624 |
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adam_text | |
any_adam_object | |
author | Kotler, Philip 1931- Berger, Roland 1937- Bickhoff, Nils 1969- |
author_GND | (DE-588)121409600 (DE-588)124388612 (DE-588)173427766 |
author_facet | Kotler, Philip 1931- Berger, Roland 1937- Bickhoff, Nils 1969- |
author_role | aut aut aut |
author_sort | Kotler, Philip 1931- |
author_variant | p k pk r b rb n b nb |
building | Verbundindex |
bvnumber | BV043814698 |
classification_rvk | QP 320 |
ctrlnum | (OCoLC)920690931 (DE-599)DNB1075879566 |
dewey-full | 658.4012 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.4012 |
dewey-search | 658.4012 |
dewey-sort | 3658.4012 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
edition | Second edition |
format | Book |
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id | DE-604.BV043814698 |
illustrated | Illustrated |
indexdate | 2024-12-09T13:02:13Z |
institution | BVB |
institution_GND | (DE-588)1065168780 |
isbn | 3662484897 9783662484890 |
language | English German |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029225852 |
oclc_num | 920690931 |
open_access_boolean | |
owner | DE-Aug4 DE-20 DE-384 |
owner_facet | DE-Aug4 DE-20 DE-384 |
physical | VII, 113 Seiten Illustrationen, Diagramme, Karten 24 cm, 0 g |
publishDate | 2016 |
publishDateSearch | 2016 |
publishDateSort | 2016 |
publisher | Springer |
record_format | marc |
series2 | Quintessence series |
spelling | Kotler, Philip 1931- Verfasser (DE-588)121409600 aut Quintessenz des strategischen Managements The quintessence of strategic management what you really need to know to survive in business Philip Kotler, Roland Berger, Nils Bickhoff Second edition Berlin ; Heidelberg Springer 2016 [2016] VII, 113 Seiten Illustrationen, Diagramme, Karten 24 cm, 0 g txt rdacontent n rdamedia nc rdacarrier Quintessence series Strategisches Management (DE-588)4124261-0 gnd rswk-swf Wettbewerbsvorteil (DE-588)4219652-8 gnd rswk-swf Business process reengineering Strategic management Corporate strategy Strategic brand management Corporate growth strategy Business Strategy Process-based response Strategic planning Operational planning Management Branding Entrepreneurship Strategisches Management (DE-588)4124261-0 s Wettbewerbsvorteil (DE-588)4219652-8 s 1\p DE-604 Berger, Roland 1937- Verfasser (DE-588)124388612 aut Bickhoff, Nils 1969- Verfasser (DE-588)173427766 aut Springer-Verlag GmbH (DE-588)1065168780 pbl Erscheint auch als Online-Ausgabe 978-3-662-48490-6 Vorangegangen ist ISBN:9783642145438 X:MVB text/html http://deposit.dnb.de/cgi-bin/dokserv?id=3a82ad7db33c41948bd7731f8f609915&prov=M&dok_var=1&dok_ext=htm Inhaltstext B:DE-101 application/pdf http://d-nb.info/1075879566/04 Inhaltsverzeichnis 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Kotler, Philip 1931- Berger, Roland 1937- Bickhoff, Nils 1969- The quintessence of strategic management what you really need to know to survive in business Strategisches Management (DE-588)4124261-0 gnd Wettbewerbsvorteil (DE-588)4219652-8 gnd |
subject_GND | (DE-588)4124261-0 (DE-588)4219652-8 |
title | The quintessence of strategic management what you really need to know to survive in business |
title_alt | Quintessenz des strategischen Managements |
title_auth | The quintessence of strategic management what you really need to know to survive in business |
title_exact_search | The quintessence of strategic management what you really need to know to survive in business |
title_full | The quintessence of strategic management what you really need to know to survive in business Philip Kotler, Roland Berger, Nils Bickhoff |
title_fullStr | The quintessence of strategic management what you really need to know to survive in business Philip Kotler, Roland Berger, Nils Bickhoff |
title_full_unstemmed | The quintessence of strategic management what you really need to know to survive in business Philip Kotler, Roland Berger, Nils Bickhoff |
title_old | ISBN:9783642145438 |
title_short | The quintessence of strategic management |
title_sort | the quintessence of strategic management what you really need to know to survive in business |
title_sub | what you really need to know to survive in business |
topic | Strategisches Management (DE-588)4124261-0 gnd Wettbewerbsvorteil (DE-588)4219652-8 gnd |
topic_facet | Strategisches Management Wettbewerbsvorteil |
url | http://deposit.dnb.de/cgi-bin/dokserv?id=3a82ad7db33c41948bd7731f8f609915&prov=M&dok_var=1&dok_ext=htm http://d-nb.info/1075879566/04 |
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