Holdings: Consumer culture, branding and identity in the new Russia

Consumer culture, branding and identity in the new Russia: from five-year plan to 4x4

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Bibliographic Details
Main Author:	Roberts, Graham H. 1957- (Author)
Format:	Electronic eBook
Language:	English
Published:	London ; New York, NY Routledge 2016
Series:	Routledge interpretive marketing research 9
Subjects:	Konsumgüternachfrage Identität Verbraucherverhalten Markenpolitik Russland
Online Access:	UEI03 Inhaltsverzeichnis
Item Description:	Includes bibliographical references and index
Physical Description:	1 Online-Ressource (200 Seiten)
ISBN:	9781315858302 9781317936312

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MARC


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spelling	Roberts, Graham H. 1957- Verfasser (DE-588)143536354 aut Consumer culture, branding and identity in the new Russia from five-year plan to 4x4 Graham H. Roberts London ; New York, NY Routledge 2016 1 Online-Ressource (200 Seiten) txt rdacontent c rdamedia cr rdacarrier Routledge interpretive marketing research 9 Includes bibliographical references and index Konsumgüternachfrage (DE-588)4120596-0 gnd rswk-swf Identität (DE-588)4026482-8 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf Markenpolitik (DE-588)4144679-3 gnd rswk-swf Russland (DE-588)4076899-5 gnd rswk-swf Russland (DE-588)4076899-5 g Konsumgüternachfrage (DE-588)4120596-0 s Verbraucherverhalten (DE-588)4062644-1 s Markenpolitik (DE-588)4144679-3 s Identität (DE-588)4026482-8 s DE-604 Erscheint auch als Druck-Ausgabe, Hardcover 978-0-415-72240-7 Routledge interpretive marketing research 9 (DE-604)BV041411679 9 DE-601 pdf/application http://www.gbv.de/dms/zbw/836264002.pdf Inhaltsverzeichnis
spellingShingle	Roberts, Graham H. 1957- Consumer culture, branding and identity in the new Russia from five-year plan to 4x4 Routledge interpretive marketing research Konsumgüternachfrage (DE-588)4120596-0 gnd Identität (DE-588)4026482-8 gnd Verbraucherverhalten (DE-588)4062644-1 gnd Markenpolitik (DE-588)4144679-3 gnd
subject_GND	(DE-588)4120596-0 (DE-588)4026482-8 (DE-588)4062644-1 (DE-588)4144679-3 (DE-588)4076899-5
title	Consumer culture, branding and identity in the new Russia from five-year plan to 4x4
title_auth	Consumer culture, branding and identity in the new Russia from five-year plan to 4x4
title_exact_search	Consumer culture, branding and identity in the new Russia from five-year plan to 4x4
title_full	Consumer culture, branding and identity in the new Russia from five-year plan to 4x4 Graham H. Roberts
title_fullStr	Consumer culture, branding and identity in the new Russia from five-year plan to 4x4 Graham H. Roberts
title_full_unstemmed	Consumer culture, branding and identity in the new Russia from five-year plan to 4x4 Graham H. Roberts
title_short	Consumer culture, branding and identity in the new Russia
title_sort	consumer culture branding and identity in the new russia from five year plan to 4x4
title_sub	from five-year plan to 4x4
topic	Konsumgüternachfrage (DE-588)4120596-0 gnd Identität (DE-588)4026482-8 gnd Verbraucherverhalten (DE-588)4062644-1 gnd Markenpolitik (DE-588)4144679-3 gnd
topic_facet	Konsumgüternachfrage Identität Verbraucherverhalten Markenpolitik Russland
url	http://www.gbv.de/dms/zbw/836264002.pdf
volume_link	(DE-604)BV041411679
work_keys_str_mv	AT robertsgrahamh consumerculturebrandingandidentityinthenewrussiafromfiveyearplanto4x4

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